
McLuhan's revolutionary 1964 masterpiece decoded how media shapes humanity before the digital age. "The medium is the message" became cultural gospel, influencing everyone from Timothy Leary to Silicon Valley visionaries. What if he predicted our social media tribalism decades before smartphones existed?
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What if the technology itself matters more than what it says? In 1964, a Canadian professor dropped an intellectual bomb that still reverberates through our smartphone-saturated world. The idea seemed absurd at first: television wasn't reshaping society because of what programs showed, but because of what television *was*-a glowing screen that fundamentally rewired human consciousness. We obsessed over content while the container quietly transformed everything. This insight-"the medium is the message"-predicted our current reality with eerie precision. Before anyone imagined the internet, these ideas anticipated how technology would create a global village where distance collapses and everyone becomes connected. The question isn't whether we're shaped by our tools. We are. The question is whether we'll notice before it's too late.
Understanding Media의 핵심 아이디어를 이해하기 쉬운 포인트로 분해하여 혁신적인 팀이 어떻게 창조하고, 협력하고, 성장하는지 이해합니다.
Understanding Media을 빠른 기억 단서로 압축하여 솔직함, 팀워크, 창의적 회복력의 핵심 원칙을 강조합니다.

생생한 스토리텔링을 통해 Understanding Media을 경험하고, 혁신 교훈을 기억에 남고 적용할 수 있는 순간으로 바꿉니다.
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