1장
Beyond the Ordinary: The Path to Exceptional Achievement
What separates the truly great from everyone else? During one of history's darkest hours, as Nazi Germany occupied most of Europe and bombs rained on Britain, Winston Churchill stood as the lone figure between Hitler and complete continental domination. Despite his unimpressive credentials before becoming prime minister, Churchill possessed something rare - greatness. He refused to surrender against seemingly insurmountable odds, inspired the British people to endure the unthinkable, and united the remaining free nations for essential help. This quality of greatness, while rare, transforms the human landscape whenever it appears. In Dave Martin's acclaimed book "The 12 Traits of the Greats," which has become required reading for leadership development in organizations worldwide, he reveals that greatness isn't reserved for the famous or fortunate-it's available to anyone willing to develop specific character traits and habits that set exceptional achievers apart.
2장
Taking Ownership: The Foundation of Achievement
The foundation of greatness begins with taking complete ownership of your life and destiny. All remarkable achievers understand this fundamental truth: you alone are responsible for your life's outcome. This means taking responsibility for every aspect - your achievements, relationships, health, finances, feelings, and results. In today's world, we're conditioned to blame external circumstances - genetics, upbringing, spouses, bosses, the economy - for our failures. Yet the cold truth remains that your present life reflects your past choices, and your future will reflect the choices you make starting today.
On the road of life, there are two kinds of people: drivers and passengers. While passengers accept whatever happens as "fate," drivers take responsibility for their direction, maintain control, make decisions, and determine their path, refusing to relinquish their journey's outcome to unseen forces.
Consider Tim Allen's remarkable transformation. After his father died when he was eleven, Tim eventually turned to selling drugs and landed in prison. There, he had a pivot point moment - realizing he alone was responsible for his imprisonment and only he could change his future. He confronted his anger about growing up without a father and took definitive steps to change, reading books and developing his natural talent for humor. After prison, he landed a job at a talent agency, refused Disney's offers that didn't match his vision, and eventually created and starred in "Home Improvement," going from ex-con to box office millionaire.
With freedom comes responsibility - you must live with the consequences of your choices. Greater progress is only possible when you accept more responsibility. As Robert Schuller wrote: "If it's going to be, it's up to me." The reward for accepting responsibility is tremendous freedom and satisfaction.
Successful people take ownership in their work, acting as if they own the place regardless of their position. They never blame others when things go wrong and eagerly seek new challenges. Even during economic downturns, you can choose not to participate by controlling your response to external circumstances. You always control your thoughts, visualizations, and actions - these three components determine your life's outcome.
3장
Cultivating a Mindset of Excellence
God sees us "touched up" and perfect "in Christ" - all our imperfections removed. We are completely unique, with fingerprints, retinal patterns, and DNA that will never be duplicated. Unfortunately, many of us allow others to define us and set boundaries around our lives rather than seeing ourselves through God's eyes.
True belief in yourself isn't pride but aligns with how God sees you. Faith is "the substance of things hoped for, the evidence of things not seen" - the ability to envision your potential before it manifests. Real dreams differ from pipe dreams; they're based on genuine inner drives that persist and motivate action. God wouldn't give you these dreams without also providing the necessary resources and talents to fulfill them.
Self-confidence isn't haughtiness but godly awareness of your uniqueness. Paul taught believers to think highly of themselves according to God's measure, just not "more highly than you ought." Your attitude is a choice - like the grandfather with Limburger cheese in his mustache who thought "the whole world stinks," your perspective follows you everywhere. As Habakkuk declared, "I will rejoice" regardless of circumstances. Even baseball legend Ty Cobb, approaching seventy, believed he could still hit .290 against young professional pitchers. Have confidence in yourself and the greatness God placed within you.
4장
Harnessing Passion: The Fuel for Greatness
In life, you must risk looking foolish to free yourself from mediocrity's web. While passion's fruit is emotion, its signpost is creativity - passion made visible. Creative people stand apart from the crowd regardless of their profession. Michael Jordan's creativity made him truly great, enabling him to create amazing shots at crucial moments. Our creativity gives expression to our passion and purpose to our lives, just as God is introduced as "Creator" in the Bible's opening.
Passion breeds both success and leadership - passionate people automatically become leaders in their arena, seeing farther and working longer. They push beyond conventional thinking, setting trends and creating the future others eventually step into. Passionate people produce passionate followers, connecting with others' emotions to inspire individuals and galvanize masses.
However, passion must be structured to be fruitful - channeled like electrical power through cables to produce something positive and lasting. Developing your passion takes time and discipline, with a gestation period proportional to the dream's size. Everything great begins small but becomes great if genuine. Your investment in your passion determines your commitment level.
To discover your passion, keep a journal of what moves you, list people you admire or detest, ask friends what they think you're passionate about, analyze movies that move you, and identify your life's watershed moments. Build your environment to nurture your passion through books, recordings, pictures, and relationships with like-minded individuals who challenge you to be your best.
5장
Imagination: The Blueprint for Your Future
Most people know the Christmas story but may not realize Jesus had siblings who only accepted him after the resurrection. Two of these brothers, James and Jude, became early Church leaders and wrote New Testament books. James wisely observed that "a double minded man is unstable in all his ways" - understanding we cannot achieve what we want until we know what we want. Too many people drift aimlessly without purpose or direction, tossed by life's circumstances rather than guided by clear destinations.
I'm convinced people fail to get what they want from life because they haven't decided what they want. The highest achievers dream the biggest dreams, seeing their destination in heart and mind before taking their first step. You must dare to dream despite how tenaciously the world tries to steal or discourage your dreams. All achievement begins with an idea or dream, so to extract from and give to life, you must learn to imagine your life as it should be and make those imaginations reality.
Marc Mero, former WWE champion, demonstrates this principle through his habit of recording dreams in a notebook since childhood. His practice of "thinking poz" transformed him from a swimming pool digger to a multi-millionaire wrestler. All great achievers progress through three stages: imagining dreams, visualizing dreams, and planning dreams. A genuine dream burns in one's heart until it becomes inescapable, embedding itself so deeply it becomes part of one's being.
Visualization transforms dreams from mere wishes into actionable plans. Jim Carrey exemplifies this power-he wrote himself a check for millions, postdated it, and carried it in his wallet for years until landing a role that paid exactly that amount just before his self-imposed deadline. Walt Disney similarly transformed his dreams through visualization, creating an empire that began with a cartoon mouse and evolved into a multi-billion-dollar conglomerate. As his nephew Roy noted after Walt's death, "Walt saw all this finished long before any of us did."
Visualization works like a GPS system-you only need to know your current location and desired destination, then follow the path. Studies from Harvard and Stanford Universities have proven visualization's effectiveness, with Harvard finding nearly 100% success rates for students who visualize tasks before performing them (versus 55% for those who don't). When you visualize goals as complete, your brain creates a productive conflict between current reality and desired outcome, motivating achievement.
Dreams require concrete planning and daily action. The implementation process involves creating a methodical approach: decide exactly what you want, write it down in detail, set a deadline, develop a comprehensive task list, organize those tasks into logical sequence, take immediate action, and do something every day to advance your goals. This daily progress-even just inches at a time-means moving 30 feet forward annually instead of merely looking at dream pictures while postponing action.
6장
The Power of Relationships
Americans culturally celebrate individualism-the maverick, the rebel, the self-made person who needs no one. While principled independence has value, life requires balance. The harsh reality is that nobody achieves success alone. You can only reach meaningful goals with others' assistance, as all great achievers learn early. Even simple actions like traveling require cooperation with others. As King Solomon wisely observed, "Two are better than one; because they have a good reward for their labour."
Relationships exist on at least five levels of communication: cliche conversations about weather or sports, gossip about people, testing ideas and dreams with others, sharing passionate feelings and emotions, and ultimately connecting spiritually. We should embrace relationships at all levels, recognizing their value in our lives. Jesus himself maintained relationships on multiple levels - from the masses who watched from afar, to the 500 who saw him after resurrection, the 120 who prayed in Jerusalem, the 70 disciples who worked for him, the twelve who lived with him, the three closest disciples (Peter, James, John), and finally John alone.
John D. Rockefeller recognized that success depends on relationships, calling people skills "worth more than any other commodity under the sun." Successful people maintain vast networks of contacts spanning different ages, backgrounds and fields. They remember names, stay connected with old associates, and cultivate relationships with those who can provide resources and support. By age forty, you should have developed a strong circle of professional friends who will support your projects as you support theirs.
Asking for help actually strengthens relationships, cementing connections with those who become invested in your success. The mentoring process works both ways - drawing from others accelerates your progress while pouring into others satisfies your need to help and increases your sense of purpose. Studies show two-thirds of successful executives had mentors, and those who seek counsel end up better educated, earning more, and happier.
Every incredible opportunity arrives disguised as a relationship - they function as success insurance, as your network won't let you completely fail. God intentionally gives different strengths to different people, designing us to connect and complement one another. Even Thomas Edison was actually a fifteen-man team with a common goal - "Edison is, in reality, a collective noun." Whatever you hope to achieve will come largely through others, making the journey more enjoyable when shared.
7장
Focus: Concentrating Your Energy for Maximum Impact
The power of focus is perfectly illustrated by the difference between a shotgun and a rifle. A shotgun fires hundreds of pellets that spray outward with tremendous noise and recoil, effective at close range but quickly losing power. A rifle, by contrast, fires a single bullet with minimal noise and recoil, yet can hit targets with deadly accuracy at great distances. This is the essence of focus - concentrating all energy on a specific target rather than scattering effort in multiple directions.
Successful people aren't necessarily more powerful than others; they're average people who've learned to focus their limited resources on singular goals. Most people live scattered lives, expending great energy while hitting no meaningful targets. They end exhausting days without advancing their dreams because they're devoted to what's urgent rather than what's important. Everything significant ever accomplished came from "a maniac on a mission" - someone with singular focus who wouldn't relent until their consuming goal was achieved.
The only real reason people fail is lack of focus - having too many pursuits that conflict with one another. You can do anything you want, but not everything. With only 2,400 thoughts per day and limited time on earth, focusing your thoughts means focusing your life. As Charles Noble said, "First we make our habits, then our habits make us" - and this is especially true of thought habits, which ultimately shape destiny.
NASCAR drivers face a powerful lesson in focus: new drivers fear hitting the wall, which becomes their primary mental fixation. The centrifugal force constantly pulls cars toward the wall, making this fear overwhelming. Rookies must be deliberately retrained to focus on the infield instead of the wall because we're drawn toward whatever dominates our thoughts. This principle explains why advertisers spend millions on repetitive messaging - they're creating thought habits through repetition.
Modern society worships busyness over effectiveness, diversification over specialization, and variety over simplicity. Though busy people and focused people may both end their days tired, only the focused person can look back at actual progress toward their goals. Focused individuals select activities directly connected to their destinies, while busy people scatter their energy among unrelated pursuits.
Greatness requires an undeniable passion that consumes one's thoughts and actions. The common advice against "putting all your eggs in one basket" is based on fear, not wisdom. Greatness demands doing what others won't - thinking outside conventional boundaries and defying "common sense." Fear prevents many from focusing their lives, as they worry about missing opportunities. Focus requires courage and faith - believing that today's sacrifices will yield tomorrow's rewards.
8장
Courage: Taking Action Despite Fear
Courage is less about forethought and more about action - the propensity to get involved when circumstances demand it. Heroes often claim they simply did what anyone would do, acting instinctively rather than deliberately calculating risks. Both heroism and success are linked to action - getting off the bleachers and into the game.
President Obama's 2010 Medal of Honor presentation to Army Staff Sergeant Salvatore Giunta exemplifies how true heroes rarely see their actions as exceptional. Courage manifests as action rather than deliberation - doing what needs doing without overthinking. The world rewards action, not thought, and implementation, not ideas. Unless you put action to your thoughts and deeds to your dreams, all schemes will come up empty.
Active people make things happen, drawing to themselves others with similar goals, creating networks of support that amplify results. While vision and planning are essential preliminaries, there comes a time to begin the journey with a single step. Procrastinators say "Ready! Aim! Fire!" while courageous winners say "Ready, fire, aim!" - both do the same things but in different order.
Successful people have a bias for action, often appearing impatient because they're eager to move forward even without perfect information. The greatest obstacle to success is fear-fear of criticism and fear of failure. When you turn toward your fear instead of away from it, it loses its grip on you. Success often lies on the far side of failure, as Thomas Watson noted: "The way to succeed is to double your error rate." Risk is inevitable in any worthwhile venture, and the ability to overcome fear of failure is an undeniable mark of greatness.
9장
The Unstoppable Power of Persistence
John Osteen attributed his success to simply outlasting other pastors in Houston. While others died, retired, or moved away since 1959, he remained steadfast, transforming a small congregation in an abandoned feed store into America's largest church with 43,000 members. This illustrates that great achievers often succeed simply because they refuse to give up. When all other qualities are equal, persistence becomes the deciding factor - the person who refuses to quit will eventually prevail.
Persistence proves its power through countless stories. History is filled with examples of great men and women who prevailed simply by refusing to quit. From Lou Gehrig and Benny Goodman to biblical figures like Abraham, Moses, and David - all demonstrated persistent faith and enduring patience. Ross Perot was rejected 78 times before his first sale. Thomas Edison made over 10,000 attempts before creating a viable light bulb. Abraham Lincoln persisted through business failures, political defeats, personal tragedies, and rejection before becoming America's sixteenth president at age 51.
The message is clear: don't quit, don't give up, never give in. Success may be just around the corner. When facing roadblocks, remember they exist to separate the truly great from the wannabes. There's always a solution - go around, dig under, or climb over. Mount Everest seemed insurmountable until Sir Edmund Hillary conquered it in 1953, opening the path for thousands more. As Norman Vincent Peale said, "It's always too early to quit." Glory awaits the persistent.
10장
Integrity: The Character That Sustains Success
The childhood game "king of the mountain" serves as a perfect analogy for integrity - the quality that keeps us at the pinnacle of greatness throughout life. Character cannot be contrived but is developed through life experiences and decisions. As you climb higher in life, more people watch you closely, making integrity essential.
True leadership requires earning trust by speaking truth and living it, treating all people with respect regardless of status. Character is who you really are when no one is looking - doing the right thing when nobody is watching. It's performing thousands of little tasks that need to be done even when nobody notices, telling yourself the truth about yourself, being honest with everyone else, keeping your promises even when inconvenient, and following through with commitments.
When the author's four-year-old son Solomon wanted to come home from his first sleepover, the author drove hours to honor his promise despite the inconvenience, modeling integrity over convenience. Character isn't preference but conviction, not coincidence but choice - the sum of all decisions made daily at life's many crossroads. While everyone makes bad choices occasionally, consistently compromising principles leads to hypocrisy.
Setting high standards and striving to meet them builds character through habits developed during life's storms. As Albert Einstein noted, strive to become a person of value rather than merely successful. As former Senator Alan Simpson put it: "If you have integrity, nothing else matters. If you don't have integrity, nothing else matters."
11장
Generosity: The Ultimate Expression of Greatness
I travel frequently, speaking at churches sustained by freewill offerings. While some congregants give generously, others give little or nothing, limiting these churches' effectiveness. When I speak with limited givers, they often explain: "If I only had more money, I could give more" - the same excuse many use for putting their personal dreams on hold.
Money fuels both ministry and dreams, yet most people struggle under debt and financial obligations that leave nothing for either. However, prosperity is more about mindset than bottom line. Self-made millionaires typically view money differently than average people - and held these attitudes before building wealth. Most became wealthy precisely because of their generous attitude toward money.
True prosperity means having enough to do what God calls you to do - not just surviving but thriving, with resources to pursue dreams and assist others. It means having enough to make a difference in the world and fulfill God's call on your life. While financial independence is a primary motivation for most people, money problems remain surprisingly simple to solve, even if difficult to implement. The first step is changing how we think about money.
A major mental obstacle to financial independence is the deep-seated belief that money is evil. We pursue it reluctantly because it's essential for survival, while secretly wishing we could live without it. But money itself isn't evil - it's merely a tool with no moral character. Like a brick that can build either a school or a torture chamber, money reveals the hidden desires of people's hearts. It flows toward those who treat it well and flees from those who abuse it.
God created wealth to give us choices and to make us His hands in the world, fulfilling His purposes. This is why wealth must be accompanied by generosity to be a positive force in our lives. The Bible never calls money evil - it's the love of money that's problematic. God wants money to remain external to our lives, serving a purpose without becoming an obsession.
Bill Gates and Warren Buffet exemplify generosity through their Giving Pledge initiative, which challenges wealthy individuals to commit at least half their wealth to philanthropy. Great people understand money's value, power and purpose - they recognize they've been blessed with good fortune and feel responsible to use those gifts well.
To develop wealth for godly generosity, we must first recognize that God wants to bless us. Prosperity is a divine blessing and trust from God. He gives us talents we can convert to money, relationships that build wealth, and opportunities to get ahead. God uses material resources to establish His spiritual kingdom, with money being the fuel that drives ministry.
Don't wait until you're rich to be generous - if you can't share $100, you won't share $1 million either. Income level has little to do with generosity - some of the most generous people have limited means, while some of the stingiest have plenty. Mississippi ranks 49th in income but 6th in charitable giving, while New Hampshire ranks 6th in income but 45th in giving.
Generosity comes from the heart, not the bank balance. It's habitual, automatic, and followed by joy. The greatest joys from financial success are achieving your purpose, enriching loved ones' lives, and benefiting others through your blessings. Solomon advised building your own house while also building God's house - raising your standard of giving rather than just your standard of living.
