
"Scale for Success" reveals the hidden roadmap to business growth through 18 entrepreneurial journeys. Endorsed by industry titans like Oli Barrett MBE, this primer unpacks scaling's biggest mysteries. What's the one mindset shift that transformed struggling startups into thriving enterprises? Your growth blueprint awaits.
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지식을 흥미롭고 예시가 풍부한 인사이트로 전환
핵심 아이디어를 빠르게 캡처하여 신속하게 학습
재미있고 매력적인 방식으로 책을 즐기세요
What happens when the scrappy startup you built in your spare bedroom suddenly needs to become something bigger than you ever imagined? That's the paradox every successful entrepreneur faces: the very passion and hustle that launched your business can become the ceiling that prevents its growth. This isn't about working harder or hustling more-it's about fundamentally reimagining who you are and what your business needs to become. The transition from founder to leader demands more than new skills; it requires a complete identity shift that many entrepreneurs never see coming. James Bartle's journey with Outland Denim reveals how purpose becomes the compass when scaling threatens to pull you off course. Growing up in remote Australia with pastor parents who regularly opened their home to strangers in crisis, James learned that real impact comes from sustainable solutions, not temporary fixes. When he encountered an 11-year-old girl being sold into trafficking during a trip to Southeast Asia, he didn't start a charity-he spent five years building a business model that could scale compassion. The company teaches seamstress skills, financial literacy, and life skills while ensuring living wages. When Meghan Markle wore their jeans during a royal tour, the resulting explosion in demand could have derailed everything. Instead, they hired 46 more vulnerable women and doubled down on their mission. During COVID-19, the Australian headquarters team voluntarily reduced their own salaries to keep their Cambodian colleagues fully paid-proof that when purpose runs deep enough, it holds steady even when everything else shakes.
Scale for Success의 핵심 아이디어를 이해하기 쉬운 포인트로 분해하여 혁신적인 팀이 어떻게 창조하고, 협력하고, 성장하는지 이해합니다.
Scale for Success을 빠른 기억 단서로 압축하여 솔직함, 팀워크, 창의적 회복력의 핵심 원칙을 강조합니다.

생생한 스토리텔링을 통해 Scale for Success을 경험하고, 혁신 교훈을 기억에 남고 적용할 수 있는 순간으로 바꿉니다.
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샌프란시스코에서 컬럼비아 대학교 동문들이 만들었습니다
"Instead of endless scrolling, I just hit play on BeFreed. It saves me so much time."
"I never knew where to start with nonfiction—BeFreed’s book lists turned into podcasts gave me a clear path."
"Perfect balance between learning and entertainment. Finished ‘Thinking, Fast and Slow’ on my commute this week."
"Crazy how much I learned while walking the dog. BeFreed = small habits → big gains."
"Reading used to feel like a chore. Now it’s just part of my lifestyle."
"Feels effortless compared to reading. I’ve finished 6 books this month already."
"BeFreed turned my guilty doomscrolling into something that feels productive and inspiring."
"BeFreed turned my commute into learning time. 20-min podcasts are perfect for finishing books I never had time for."
"BeFreed replaced my podcast queue. Imagine Spotify for books — that’s it. 🙌"
"It is great for me to learn something from the book without reading it."
"The themed book list podcasts help me connect ideas across authors—like a guided audio journey."
"Makes me feel smarter every time before going to work"
샌프란시스코에서 컬럼비아 대학교 동문들이 만들었습니다

Scale for Success 요약을 무료 PDF 또는 EPUB으로 받으세요. 인쇄하거나 오프라인에서 언제든 읽을 수 있습니다.