
Ever wonder how Amazon became a trillion-dollar behemoth? "Working Backwards" reveals insider secrets from two former executives who spent a decade in Bezos's inner circle. Learn the "Bar Raiser" hiring process and "6-pager narrative" strategy that Tim O'Reilly calls essential for 21st-century business success.
著者の声を通じて本を感じる
知識を魅力的で例が豊富な洞察に変換
キーアイデアを瞬時にキャプチャして素早く学習
楽しく魅力的な方法で本を楽しむ
When Amazon reached its trillion-dollar valuation in 2018, competitors were still scratching their heads trying to decode its formula for success. What's remarkable isn't just Amazon's meteoric rise, but how consistently its "foolish" ventures - from AWS to Kindle - transformed into industry-defining successes. This isn't luck or magic. It's the result of a distinctive culture built on four unwavering pillars: customer obsession over competitor focus, long-term thinking, eagerness to invent (and accept failure), and operational excellence. These principles have guided Amazon to reach $100 billion in annual sales faster than any company in history. Even business titans like Elon Musk and Warren Buffett have acknowledged there's something special about Amazon's approach that other companies simply can't replicate. What if the secret isn't just what Amazon does, but how they think?
『Working Backwards』の核心的なアイデアを分かりやすいポイントに分解し、革新的なチームがどのように創造、協力、成長するかを理解します。
『Working Backwards』を素早い記憶のヒントに凝縮し、率直さ、チームワーク、創造的な回復力の主要原則を強調します。

鮮やかなストーリーテリングを通じて『Working Backwards』を体験し、イノベーションのレッスンを記憶に残り、応用できる瞬間に変えます。
何でも質問し、声を選び、本当にあなたに響く洞察を一緒に作り出しましょう。

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