
In "The Case for Good Jobs," MIT professor Zeynep Ton reveals how companies like Walmart and Trader Joe's discovered a counterintuitive truth: treating workers with dignity and fair pay doesn't just benefit employees - it dramatically boosts profits. What competitive advantage are you missing?
著者の声を通じて本を感じる
知識を魅力的で例が豊富な洞察に変換
キーアイデアを瞬時にキャプチャして素早く学習
楽しく魅力的な方法で本を楽しむ
Imagine a world where the lowest-paid workers in a company receive living wages, predictable schedules, and genuine opportunities for advancement-and where this approach actually makes the business more profitable, not less. This isn't some utopian fantasy. In "The Case for Good Jobs," Zeynep Ton presents compelling evidence that investing in frontline workers creates extraordinary business success. When PayPal discovered employees were using soup kitchens despite receiving "market rate" pay, and when Aetna's CEO Mark Bertolini found full-time workers relying on food stamps and Medicaid, these companies faced a stark reality: the conventional wisdom about labor costs was fundamentally broken. The book challenges the deeply entrenched belief that some jobs simply can't justify higher wages. What if this assumption is not just morally questionable but also bad business? Warren Buffett's business partner Charlie Munger called Ton's principles "blindingly obvious" once you see them in action. In a country where CEOs make 670 times more than their median workers and 70% of Americans believe the economic system is rigged against them, this research-backed approach offers a compelling alternative to the race-to-the-bottom mentality.
『The Case for Good Jobs』の核心的なアイデアを分かりやすいポイントに分解し、革新的なチームがどのように創造、協力、成長するかを理解します。
『The Case for Good Jobs』を素早い記憶のヒントに凝縮し、率直さ、チームワーク、創造的な回復力の主要原則を強調します。

鮮やかなストーリーテリングを通じて『The Case for Good Jobs』を体験し、イノベーションのレッスンを記憶に残り、応用できる瞬間に変えます。
何でも質問し、声を選び、本当にあなたに響く洞察を一緒に作り出しましょう。

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