
"Good for Business" reveals how conscious corporations thrive with purpose beyond profit. In a world where 74% of consumers expect businesses to drive social change, this strategic blueprint - praised as "one of the most insightful books on the future of business" - shows why ethics and profits now go hand-in-hand.
著者の声を通じて本を感じる
知識を魅力的で例が豊富な洞察に変換
キーアイデアを瞬時にキャプチャして素早く学習
楽しく魅力的な方法で本を楽しむ
A single Supreme Court notation in 1886 changed everything-corporations received legal personhood. Rights without empathy. Power without conscience. Today, these entities control nearly half the world's wealth, with 51 of the 100 largest economies being companies, not countries. Walmart employs nearly as many people as lived in Thomas Jefferson's America. Yet something unexpected is unfolding: the cold machinery of commerce is developing a heartbeat. Consumers no longer settle for transactional relationships with faceless brands. They demand connection, shared values, and genuine humanity. What's remarkable isn't just this ethical awakening-it's the discovery that being good isn't just right, it's profitable. From Apple to Zappos, leaders are learning that the future belongs not to the ruthless, but to the conscious. The revolution isn't about corporate responsibility programs or clever marketing. It's about fundamentally reimagining what a corporation can be when it stops pretending to be a machine and starts acting like what it legally is: a person.
『Good for Business』の核心的なアイデアを分かりやすいポイントに分解し、革新的なチームがどのように創造、協力、成長するかを理解します。
『Good for Business』を素早い記憶のヒントに凝縮し、率直さ、チームワーク、創造的な回復力の主要原則を強調します。

鮮やかなストーリーテリングを通じて『Good for Business』を体験し、イノベーションのレッスンを記憶に残り、応用できる瞬間に変えます。
何でも質問し、声を選び、本当にあなたに響く洞察を一緒に作り出しましょう。

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