Net Positive book cover

Net Positive by Paul Polman Summary

Net Positive
Paul Polman
3.85 (859 Reviews)
Business
Leadership
Society
概要
主なポイント
著者
よくある質問

Overview of Net Positive

Former Unilever CEO Paul Polman reveals how businesses can thrive by giving more than taking. Under his leadership, Unilever's shareholder returns increased 300% while maintaining top sustainability rankings - proving that courageous companies addressing global challenges create unprecedented value for all stakeholders.

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重要なポイント

1

The Business Revolution We've Been Waiting For

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Imagine a world where companies actively solve society's problems rather than create them. When Kraft Heinz launched a $143 billion hostile takeover bid for Unilever in 2017, something remarkable happened. Unilever's purpose-driven business model-often dismissed as idealistic-found defenders from unexpected quarters. Greenpeace offered help. Labor unions mobilized. The groundswell of support helped Unilever maintain independence, and the aftermath proved revealing: Unilever's stock yielded four times the returns of Kraft Heinz over the following years. This wasn't just a corporate battle-it represented competing visions for business itself. Net Positive introduces a revolutionary framework showing how companies can thrive by solving society's problems rather than creating them. It's not about doing less harm-it's about creating more good.

2

Beyond Zero: The Five Foundations of Net Positive

3

Leadership That Makes a Difference

4

Unlocking Purpose Throughout the Organization

5

Breaking Boundaries with Ambitious Goals

6

Building Trust Through Radical Transparency

7

Creating a Net Positive Future

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『Net Positive』は単なる本ではありません—Businessのマスタークラスです。あなたに最適な方法でレッスンを吸収できるよう、5つのユニークな学習モードを用意しています。深く考える人も、素早く学ぶ人も、物語が好きな人も、あなたのスタイルに合ったモードがあります。

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『Net Positive』を9分で要約

『Net Positive』の核心的なアイデアを分かりやすいポイントに分解し、革新的なチームがどのように創造、協力、成長するかを理解します。

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フラッシュカードモード - 『Net Positive』から厳選した10の洞察

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『Net Positive』から厳選した10の洞察

『Net Positive』を素早い記憶のヒントに凝縮し、率直さ、チームワーク、創造的な回復力の主要原則を強調します。

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エンタメモード - 『Net Positive』のレッスンを26分のストーリーで

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『Net Positive』のレッスンを26分のストーリーで

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