
From Panera to Cava, Ron Shaich's "Know What Matters" reveals how he built a $100 billion fast-casual empire through future-focused vision. This Wall Street Journal bestseller asks: What transformations await tomorrow's leaders who dare to prioritize meaning over metrics?
著者の声を通じて本を感じる
知識を魅力的で例が豊富な洞察に変換
キーアイデアを瞬時にキャプチャして素早く学習
楽しく魅力的な方法で本を楽しむ
Picture a 21-year-old political activist, fresh off organizing campus protests, standing outside a convenience store fuming with righteous indignation. He'd just been wrongfully ejected, and instead of filing a complaint, he made a declaration that would change his life: "We could run a better store than these folks!" That moment of outrage became the spark for a $7.5 billion empire-not because of business acumen or inherited wealth, but because of a simple insight that most people miss. Success doesn't require appealing to everyone. You just need to become the singularly best choice for someone specific. That undergraduate store generated $60,000 in profit its first year, proving a fundamental truth: competitive advantage is everything. But here's the twist-being a better alternative isn't conceptually complicated. It's just extraordinarily difficult to execute. This distinction would guide every subsequent decision, from transforming French bakeries into lunch destinations to reimagining casual dining entirely.
『Know What Matters』の核心的なアイデアを分かりやすいポイントに分解し、革新的なチームがどのように創造、協力、成長するかを理解します。
『Know What Matters』を素早い記憶のヒントに凝縮し、率直さ、チームワーク、創造的な回復力の主要原則を強調します。

鮮やかなストーリーテリングを通じて『Know What Matters』を体験し、イノベーションのレッスンを記憶に残り、応用できる瞬間に変えます。
何でも質問し、声を選び、本当にあなたに響く洞察を一緒に作り出しましょう。

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"It is great for me to learn something from the book without reading it."
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"Makes me feel smarter every time before going to work"

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