The StorySelling Method book cover

The StorySelling Method by Philipp Humm Summary

The StorySelling Method
Philipp Humm
4.13 (458 Reviews)
Business
Communication skill
Entrepreneurship
Panoramica
Punti Chiave
Autore
Domande Frequenti

Overview of The StorySelling Method

Discover the sales revolution that Google, Oracle, and Visa executives swear by. In "The StorySelling Method," Philipp Humm transforms your pitch into an emotional journey that closes deals. What if the stories you're not telling are costing you millions?

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Punti chiave

1

The Hidden Power Behind Every Successful Sale

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Have you ever wondered why some salespeople consistently outperform their peers? Consider Laura, who transformed from having one of the worst closing rates in her company to exceeding her quota by 73% with one simple change: incorporating a short story into every sales meeting. This dramatic turnaround reveals the hidden power of storytelling in sales. The StorySelling Method, developed through interviews with 71 sales leaders and tested with organizations like Google and Visa, has gained recognition not for complicated techniques or manipulative tactics, but for something far more fundamental-the authentic human connection that stories create. In increasingly competitive markets where products and services become more similar by the day, your ability to tell compelling stories might be your most powerful differentiator.

2

Why Stories Outsell Statistics Every Time

3

The Four-Step Framework That Transforms Ordinary Sales Conversations

4

Making Your Stories Unforgettable

5

Five Essential Stories Every Salesperson Needs

6

Building Your Personal Story Arsenal

7

From Knowledge to Action: Making StorySelling Work for You

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"Perfect balance between learning and entertainment. Finished ‘Thinking, Fast and Slow’ on my commute this week."

@Raaaaaachelw
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"Crazy how much I learned while walking the dog. BeFreed = small habits → big gains."

@Matt, YC alum
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"Reading used to feel like a chore. Now it’s just part of my lifestyle."

@Erin, Investment Banking Associate , NYC
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"Feels effortless compared to reading. I’ve finished 6 books this month already."

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"I never knew where to start with nonfiction—BeFreed’s book lists turned into podcasts gave me a clear path."

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"Perfect balance between learning and entertainment. Finished ‘Thinking, Fast and Slow’ on my commute this week."

@Raaaaaachelw
platform
star
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"Crazy how much I learned while walking the dog. BeFreed = small habits → big gains."

@Matt, YC alum
platform
comments
12
likes
108

"Reading used to feel like a chore. Now it’s just part of my lifestyle."

@Erin, Investment Banking Associate , NYC
platform
comments
254
likes
17

"Feels effortless compared to reading. I’ve finished 6 books this month already."

@djmikemoore
platform
star
star
star
star
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"BeFreed turned my guilty doomscrolling into something that feels productive and inspiring."

@Pitiful
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96
likes
4.5K

"BeFreed turned my commute into learning time. 20-min podcasts are perfect for finishing books I never had time for."

@SofiaP
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@Jaded_Falcon
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"The themed book list podcasts help me connect ideas across authors—like a guided audio journey."

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