
In "Great by Choice," Collins reveals why some companies thrive amid chaos after nine years of rigorous research. The "20 Mile March" concept has revolutionized leadership thinking, with tech entrepreneur Jason Shen calling it essential for startups. What's your discipline-to-luck ratio?
Siente el libro a través de la voz del autor
Convierte el conocimiento en ideas atractivas y llenas de ejemplos
Captura ideas clave en un instante para un aprendizaje rápido
Disfruta el libro de una manera divertida y atractiva
Why do some companies thrive during chaos while others collapse? After nine years of rigorous research, Jim Collins discovered something counterintuitive: the most successful companies in turbulent times weren't necessarily the boldest risk-takers or most innovative visionaries. They were disciplined, methodical, and even somewhat paranoid. These "10X companies" outperformed their industry indexes by at least 10 times over 15+ years in extremely unpredictable environments. A $10,000 investment in these exceptional performers would have grown to over $6 million by 2002 - 32 times better than the general market. What made Southwest Airlines soar while Pacific Southwest Airlines, with the same business model, disappeared? The answer challenges everything we think we know about success in uncertainty.
Desglosa las ideas clave de Great by Choice en puntos fáciles de entender para comprender cómo los equipos innovadores crean, colaboran y crecen.
Destila Great by Choice en pistas de memoria rápidas que resaltan los principios clave de franqueza, trabajo en equipo y resiliencia creativa.

Experimenta Great by Choice a través de narraciones vívidas que convierten las lecciones de innovación en momentos que recordarás y aplicarás.
Pregunta lo que quieras, elige la voz y co-crea ideas que realmente resuenen contigo.

Creado por exalumnos de la Universidad de Columbia en San Francisco
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Creado por exalumnos de la Universidad de Columbia en San Francisco

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