
Discover why Bill Gates calls "Business Adventures" the best business book ever - a recommendation from Warren Buffett himself. Brooks' timeless collection of corporate case studies reveals why Xerox failed to capitalize on innovation and what the 1962 market crash still teaches us today.
Siente el libro a través de la voz del autor
Convierte el conocimiento en ideas atractivas y llenas de ejemplos
Captura ideas clave en un instante para un aprendizaje rápido
Disfruta el libro de una manera divertida y atractiva
Business Adventures isn't just a book - it's a time capsule that captures the soul of American capitalism in the 1960s while revealing truths about money and human behavior that remain startlingly relevant today. When Bill Gates received Warren Buffett's personal copy decades after publication, he discovered what makes this collection extraordinary: John Brooks transforms seemingly dry corporate events into rich human dramas, showing how the psychological forces driving markets haven't changed since the first stock exchange opened in Amsterdam over 400 years ago. Whether examining spectacular failures like the Ford Edsel or unprecedented successes like Xerox, Brooks reveals that behind every balance sheet and market fluctuation lies a story of human ambition, folly, innovation, and occasionally, wisdom.
Desglosa las ideas clave de Business Adventures en puntos fáciles de entender para comprender cómo los equipos innovadores crean, colaboran y crecen.
Destila Business Adventures en pistas de memoria rápidas que resaltan los principios clave de franqueza, trabajo en equipo y resiliencia creativa.

Experimenta Business Adventures a través de narraciones vívidas que convierten las lecciones de innovación en momentos que recordarás y aplicarás.
Pregunta lo que quieras, elige la voz y co-crea ideas que realmente resuenen contigo.

Creado por exalumnos de la Universidad de Columbia en San Francisco
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Creado por exalumnos de la Universidad de Columbia en San Francisco

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