The New Wine Rules book cover

The New Wine Rules by Jon Bonne Summary

The New Wine Rules
Jon Bonne
Health
Education
Society
Overview
Key Takeaways
Author
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Overview of The New Wine Rules

Jon Bonne's James Beard Award-winning expertise demolishes wine snobbery in this revolutionary guide. Challenging traditional rules while offering practical advice, it's transformed how enthusiasts approach wine. Even skeptic Tim Atkin can't deny its influence - making wine accessible without sacrificing sophistication.

Key Takeaways from The New Wine Rules

  1. Learn to drink diverse wines beyond traditional regions and varieties
  2. Prioritize wine origin specificity over vague regional labels
  3. Embrace natural wine imperfections as part of authentic terroir expression
  4. Opt for eco-certified bottles reflecting sustainable vineyard practices
  5. Ditch expensive accessories – quality stems matter more than gadgets
  6. Instead of obsessing over aging, drink most wines young
  7. Seek "grower" Champagne and small-production sparkling wine alternatives
  8. Debunk sulfite fears – they’re essential for wine preservation
  9. Balance trendy orange wines with classic skin-contact traditions
  10. Explore hybrid grapes and climate-resilient varieties reshaping viticulture
  11. Let sweetness enhance food pairings rather than judging it outright
  12. Shop at specialized retailers for emerging wine regions’ best values

Overview of its author - Jon Bonne

Jon Bonné, bestselling author of The New Wine Rules and a James Beard Award-winning wine expert, reshapes modern wine appreciation through accessible, rule-breaking guidance. A former wine editor and chief critic for the San Francisco Chronicle, Bonné brings decades of expertise from his roles at Resy, Punch, and contributions to The Washington Post and NPR. His work, including the Roederer International Wine Book of the Year The New California Wine and the André Simon Award-winning The New French Wine, champions innovative producers and cultural storytelling through viticulture.

Bonné’s insights draw from global travels and influential critiques, establishing him as a trusted voice in food and wine journalism. The New Wine Rules has sold over 50,000 copies and been translated into six languages, distilling his boundary-pushing philosophy into a handbook for curious drinkers.

Common FAQs of The New Wine Rules

What is The New Wine Rules by Jon Bonné about?

The New Wine Rules demystifies wine culture with 80+ practical guidelines for stress-free enjoyment, rejecting outdated elitism. It emphasizes drinking broadly, ignoring price as a quality indicator, and embracing modern approaches like year-round rosé or aging unconventional wines. Bonné simplifies topics like label literacy, glassware myths, and natural wines, blending expertise with witty illustrations to empower novices and seasoned drinkers alike.

Who should read The New Wine Rules?

Ideal for newcomers seeking non-intimidating guidance and experienced drinkers tired of rigid traditions. Bonné’s rules resonate with millennials, sommeliers, and casual enthusiasts looking to navigate trends like grower Champagne or "new California" wines. Critics note its value for those exploring natural wines or reassessing storage habits.

Is The New Wine Rules worth reading?

Yes—it’s a concise, visually engaging primer praised for debunking myths (e.g., sulfite fears, vintage obsession) and offering actionable advice. Reviews highlight its balanced take on modern wine movements and accessibility, though some critique contradictory rules about geographic labeling.

What are the main ideas in The New Wine Rules?

Key concepts include:

  • Price ≠ quality: Expensive bottles often overpromise.
  • Drink young: Most wines improve within 8–10 years, not decades.
  • Embrace diversity: Explore pet-nats, Txakoli, and unfashionable regions like Australian Semillon.
  • Skip gadgets: Fancy tools rarely enhance the experience.
How does The New Wine Rules compare to traditional wine guides?

Unlike prescriptive handbooks, Bonné prioritizes curiosity over rigidity. It dismisses old norms like white-wine-only seafood pairings and champions lesser-known regions. While traditional guides focus on classic regions, Bonné highlights innovators bypassing appellation systems.

What criticisms exist about The New Wine Rules?

Critics note minor contradictions, like advising geographic specificity while praising label-refusing producers. Some dispute fashionability rankings (e.g., dismissing Australian Shiraz popularity). However, most praise its anti-snob stance and clarity.

What are the most quoted rules from The New Wine Rules?

Iconic guidelines include:

  • “Drink rosé any time of year”.
  • “Don’t save a great bottle for anything more than a rainy day”.
  • “Learn to drink everything” (even flawed wines).
How does Jon Bonné address wine storage in The New Wine Rules?

Bonné advises against overcomplication: most wines don’t need cellaring, and refrigerators suffice for short-term storage. He exceptions apply to age-worthy natural wines or premium Burgundies.

The book champions “new California” wines, Jura whites, and grower Champagnes while critiquing mass-produced brands. It frames pet-nats and skin-contact wines as accessible, not fads.

How does The New Wine Rules simplify wine labels?

Bonné advises focusing on producer reputation over geographic details, noting savvy vintners often omit appellations. However, he cautions against vague origins, urging drinkers to seek transparency.

Why is The New Wine Rules relevant in 2025?

Its principles align with 2025 trends: sustainability-minded drinking, rejection of luxury pricing, and curiosity for hybrid styles. The rise of AI wine apps makes Bonné’s human-centric approach a timely counterpoint.

Where can I buy international editions of The New Wine Rules?

Translated versions include German (Endlich Schluss mit Brombeer im Abgang), Brazilian Portuguese (AS NOVAS REGRAS DO VINHO), and Korean (와인에 대한 우리의 자세), available via regional retailers like Zhorzh or Naver.

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"Gonna use this app to clear my tbr list! The podcast mode make it effortless!"

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"Reading used to feel like a chore. Now it's just part of my lifestyle."

@Erin, NYC
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"It is great for me to learn something from the book without reading it."

@OojasSalunke
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starstarstarstarstar

"The flashcards help me actually remember what I read."

@Leo, Law Student, UPenn
platform
comments37
likes483

"I felt too tired to read, but too guilty to scroll. BeFreed's fun podcast pulled me back."

@Chloe, Solo founder, LA
platform
comments12
likes117

"Gonna use this app to clear my tbr list! The podcast mode make it effortless!"

@Moemenn
platform
starstarstarstarstar

"Reading used to feel like a chore. Now it's just part of my lifestyle."

@Erin, NYC
Investment Banking Associate
platform
comments17
thumbsUp254

"It is great for me to learn something from the book without reading it."

@OojasSalunke
platform
starstarstarstarstar

"The flashcards help me actually remember what I read."

@Leo, Law Student, UPenn
platform
comments37
likes483
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