Raising Private Capital book cover

Raising Private Capital by Matt Faircloth Summary

Raising Private Capital
Matt Faircloth
Entrepreneurship
Business
Finance
Overview
Key Takeaways
Author
FAQs

Overview of Raising Private Capital

Unlock real estate fortunes with Matt Faircloth's $40M-backed blueprint for raising private capital. While banks hesitate, savvy investors build wealth through relationships. What separates successful real estate moguls from dreamers? The ability to attract other people's money.

Key Takeaways from Raising Private Capital

  1. Private capital unlocks real estate scalability through negotiable debt or equity deals with individual investors.
  2. Build trust first with your Core Group (friends/family) before expanding to referrals and public networks.
  3. Structuring win-win deals requires clear terms: equity shares profit growth, debt guarantees fixed returns.
  4. Educate investors on risk mitigation strategies to transform relationships into long-term capital partnerships.
  5. Hybrid models like convertible notes defer valuation decisions while securing immediate funding flexibility.
  6. Craft data-driven pitches with market analysis and past success stories to prove ROI potential.
  7. Ethical stewardship matters: transparent communication prevents conflicts and sustains investor confidence.
  8. Avoid overvaluation traps by aligning company worth with realistic growth projections during negotiations.
  9. Self-directed IRAs offer tax-advantaged private capital sources for mutually beneficial real estate investments.
  10. Master term sheets to clarify investor rights, repayment priorities, and liquidation protections upfront.
  11. Leverage placement agents to access venture capitalists and high-net-worth individuals beyond personal networks.
  12. Balance investor security clauses with operational flexibility to adapt to market shifts mid-project.

Overview of its author - Matt Faircloth

Matt Faircloth, author of Raising Private Capital: Building Your Real Estate Empire with Other People’s Money, is a leading real estate investor and private capital strategist. A seasoned entrepreneur and co-founder of DeRosa Group, Faircloth has over 15 years of expertise in multifamily investments, asset management, and structuring complex deals.

His book, a cornerstone in real estate finance literature, distills practical frameworks for securing private funding, drawing from his experience managing a $200 million portfolio across commercial and residential properties.

An active contributor to platforms like BiggerPockets and a featured speaker on The Investor’s Podcast, Faircloth combines hands-on investing acumen with educational outreach. His insights on investor partnerships and market cycles have made Raising Private Capital a critical resource, with over 45,000 copies sold.

Alongside his wife, Liz Faircloth, he co-hosts The Real Estate InvestHER Show, empowering investors through community-driven strategies. The book’s actionable advice and real-world case studies cement its status as a definitive guide for scaling real estate ventures through private funding.

Common FAQs of Raising Private Capital

What is Raising Private Capital by Matt Faircloth about?

Raising Private Capital provides a roadmap for real estate investors to secure funding through private individuals instead of traditional banks. Matt Faircloth explains how to build relationships with Cash Providers, structure win-win deals, and manage roles between Deal Providers (who find/execute investments) and investors. The book covers practical strategies for sourcing capital, negotiating terms, and maintaining transparency for long-term partnerships.

Who should read Raising Private Capital?

This book is ideal for real estate investors seeking alternatives to bank financing, especially those interested in fix-and-flips, rental properties, or commercial projects. It’s also valuable for beginners learning private funding basics and experienced investors aiming to scale their operations using other people’s money (OPM).

Is Raising Private Capital worth reading?

Yes, the book offers actionable advice, real-world examples, and a step-by-step framework for raising private money. Faircloth’s focus on relationship-building, deal structuring, and ethical practices makes it a trusted resource for investors prioritizing sustainable growth over speculative gains.

What are the key concepts in Raising Private Capital?
  • Deal Providers vs. Cash Providers: Clarifies roles—Deal Providers manage investments, while Cash Providers fund them passively.
  • Self-Directed IRAs: Highlights using retirement accounts as a capital source for real estate deals.
  • Win-Win Agreements: Emphasizes tailoring terms to align investor goals (e.g., passive income) with project returns.
How does Raising Private Capital suggest finding private investors?

Faircloth advises tapping personal networks, attending real estate events, and leveraging mentorship. He stresses authenticity—sharing past successes and failures to build trust. The book also recommends creating a “private money pitch” to clearly articulate investment benefits and risks.

What types of deals does Raising Private Capital recommend for beginners?

The book suggests starting with smaller, low-risk projects like single-family home renovations or duplexes. Faircloth emphasizes mastering one strategy (e.g., fix-and-flips) before expanding to multifamily or commercial properties, ensuring investors gain confidence and track records.

How does Raising Private Capital address deal structuring?

It details multiple models, including:

  • Debt Agreements: Fixed-interest loans secured by property.
  • Equity Partnerships: Profit-sharing based on project performance.
  • Hybrid Models: Combining debt and equity for flexible returns.
What criticisms exist about Raising Private Capital?

Some note the book’s beginner-focused approach may lack depth for advanced investors. Kirkus Reviews praises its accessibility but highlights its conservative stance—prioritizing preparation over “get-rich-quick” tactics.

How does Raising Private Capital compare to The Book on Rental Property Investing?

While Brandon Turner’s book covers broader rental strategies, Faircloth’s guide dives deeper into private funding mechanics. Raising Private Capital is more niche, ideal for investors seeking alternatives to traditional loans.

Why is Raising Private Capital relevant for 2025 real estate markets?

With rising interest rates and stricter bank lending, private capital remains critical for investors. The book’s principles—like building trust and adaptable deal terms—help navigate economic uncertainty and capitalize on off-market opportunities.

Who is Matt Faircloth, and what expertise does he bring?

Matt Faircloth is a real estate investor and co-founder of DeRosa Group, managing over 370 units and $30M+ in transactions. His experience with fix-and-flips, tax liens, and multifamily projects informs the book’s practical, no-fluff advice.

What quotes summarize Raising Private Capital’s philosophy?
  • “Private funding isn’t about luck—it’s about preparation and professionalism.”
  • “Your reputation is your most valuable asset; protect it with transparency.”

These emphasize accountability and long-term partnership building.

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"It is great for me to learn something from the book without reading it."

@OojasSalunke
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"The flashcards help me actually remember what I read."

@Leo, Law Student, UPenn
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comments37
likes483

"I felt too tired to read, but too guilty to scroll. BeFreed's fun podcast pulled me back."

@Chloe, Solo founder, LA
platform
comments12
likes117

"Gonna use this app to clear my tbr list! The podcast mode make it effortless!"

@Moemenn
platform
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"Reading used to feel like a chore. Now it's just part of my lifestyle."

@Erin, NYC
Investment Banking Associate
platform
comments17
thumbsUp254

"It is great for me to learn something from the book without reading it."

@OojasSalunke
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"The flashcards help me actually remember what I read."

@Leo, Law Student, UPenn
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comments37
likes483
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