
In "Morality," Rabbi Jonathan Sacks diagnoses our societal shift from "We" to "I" - a bestseller praised by Tim Ferriss and Jonathan Haidt. What if rebuilding shared moral foundations could heal our divided world? The late Sacks' prophetic final work offers exactly that path.
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We're living through what Rabbi Jonathan Sacks calls a "cultural climate change" - a profound shift from "We" to "I" that has transformed Western society over the past half-century. This isn't abstract philosophy but measurable reality: Google searches show "I" usage skyrocketing since 1965 while "we" remains flat. Pop music lyrics between 1980-2007 reveal the same pattern - more self-reference, fewer words expressing positive social connections. What happens when individualism becomes our highest value? Any functioning social institution requires occasional sacrifice of self-interest for collective good. Without "we-consciousness," relationships crumble, communities dissolve, and nations fragment. The consequences are all around us: more people living alone than ever before (40% of households in major cities), a loneliness epidemic so severe Britain appointed its first "Minister for Loneliness," and research showing isolation is as harmful as smoking fifteen cigarettes daily. Our individualism has liberated us to live as we choose, but at devastating cost to our well-being.