
In "Investing With Impact," JPMorgan's Jeremy Balkin - dubbed "the Anti-Wolf of Wall Street" - reveals how finance can transform society through his revolutionary '6E Paradigm.' Can ethical investing actually outperform traditional models? Wall Street's moral compass might surprise you.
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While twelve million people slept peacefully on September 15, 2008, the global financial system was imploding. The collapse of Lehman Brothers wasn't just a financial catastrophe-it was a moral failure that exposed the ethical bankruptcy at Wall Street's core. This wasn't merely a financial crisis but a morality crisis that would force us to reconsider capitalism itself. The aftermath revealed that twelve of America's thirteen most important financial institutions stood at the brink of failure, threatening to bring down the entire global economy. What went wrong? People misused institutional power in reckless pursuit of greed, causing disastrous socioeconomic consequences. Banks-symbols of trust and the foundation of our social contract-systematically eroded public confidence through predatory lending, deliberately complex financial instruments, and the knowing sale of toxic assets to unsuspecting investors. Richard Fuld became the visible face of this failure, collecting $484 million while leading Lehman Brothers to bankruptcy, epitomizing Wall Street's disconnect from Main Street. The path forward isn't about abandoning capitalism but reclaiming its essence as a force for human flourishing. Making money and doing good aren't mutually exclusive-they're symbiotic. The financial system doesn't need new labels like "inclusive capitalism" or "capitalism 2.0." Human morality needs repair.