What is *Fightback Now* by Felix Staeritz about?

*Fightback Now* outlines strategies for thriving in the digital economy by merging corporate resources with entrepreneurial agility. Staeritz emphasizes building scalable ventures through platforms, collaboration, and innovation to tackle societal challenges like climate change and healthcare. The book draws on his 20+ years of experience founding ventures like FoundersLane, which has generated over €1.5B in value.

Who should read *Fightback Now*?

Business leaders, corporate innovators, and entrepreneurs seeking actionable frameworks for digital transformation will benefit most. It’s particularly relevant for executives aiming to bridge the gap between traditional business models and disruptive technologies. Staeritz’s insights also appeal to policymakers and investors focused on sustainable, large-scale impact.

Is *Fightback Now* worth reading?

Yes—it provides practical tools for leveraging corporate venture building (CVB) to address global challenges. Staeritz combines real-world examples (e.g., partnerships with Vattenfall and Allianz) with scalable frameworks, making it a valuable resource for driving innovation in established organizations. Its focus on urgency and execution sets it apart from theoretical business guides.

What is Corporate Venture Building (CVB) in *Fightback Now*?

CVB is Staeritz’s model for combining corporate resources with startup speed to launch high-impact ventures. It involves co-creating solutions with entrepreneurs, scaling innovations rapidly, and aligning them with broader business goals. FoundersLane’s success in climate and health sectors exemplifies this approach, having built 50+ ventures since 2016.

How does *Fightback Now* approach digital transformation?

The book advocates for a dual strategy: leveraging existing corporate infrastructure while fostering entrepreneurial risk-taking. Staeritz stresses the importance of platforms to connect stakeholders and accelerate idea-to-market cycles. He critiques traditional innovation hubs for being too slow and isolated from real-world challenges.

What role do entrepreneurs play in *Fightback Now*?

Entrepreneurs are depicted as catalysts for systemic change. Staeritz argues they must collaborate with corporations to scale solutions, citing examples like KochAbo/Marley Spoon’s IPO. The book positions entrepreneurship as a counterforce to bureaucratic inertia, particularly in addressing climate and health crises.

What are the criticisms of *Fightback Now*?

Some may find its focus on large corporations limits applicability for smaller businesses. Staeritz also prioritizes speed over incremental change, which could clash with risk-averse cultures. However, the book addresses these concerns by emphasizing adaptable frameworks and phased implementation.

How does *Fightback Now* relate to current trends in 2025?

Its emphasis on AI-driven innovation and sustainability aligns with 2025’s tech landscape. Staeritz’s CVB model offers a blueprint for companies navigating rapid automation and decarbonization mandates, making the book a timely guide for post-pandemic recovery strategies.

FightBack Summary

Your Manual Against Digital Abuse, Harassment, and Cyberstalking

Felix Staeritz and Sven Jungmann

3.76(38 Reviews)

FightBack Summary Overview

"FightBack NOW" is your crisis survival blueprint, published during COVID-19's peak to help businesses leverage existing assets amid uncertainty. Written by FoundersLane CEO Felix Staeritz, it's become essential reading for leaders asking: How can we not just survive global disruption, but actually thrive through it?

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Chapter 1

The World is Changing Faster Than Ever

The pace of change in our world today is unprecedented. As authors, we've observed how technological advancements like automation, high-speed internet, and cloud computing have transformed entire industries, allowing humans to be healthier and more productive. However, these rapid changes also bring significant challenges that span across borders and industries. The COVID-19 pandemic starkly illustrated how deeply interconnected our global systems are. When the virus spread worldwide, we saw stock markets plummet and economies face years of disruption. This crisis made it clear that the biggest challenges we face today - from pandemics to climate change - require collaborative, interconnected thinking to solve. As business leaders and innovators, we must recognize that the old ways of operating are no longer sufficient. We need new approaches that can keep pace with the rate of change and address complex, multifaceted problems. This is why we wrote this book - to provide a roadmap for individuals and organizations to not just survive, but thrive in this age of disruption.

Chapter 2

Leveraging Existing Assets in New Ways

One of the key strategies we propose is to look at your existing assets with fresh eyes. Too often, companies get stuck in rigid thinking about how their resources can be used. But some of the most innovative solutions come from creatively combining or repurposing what you already have. Take the example of Airbnb. The founders didn't create a new product - they simply looked at existing homes and apartments in a new way, seeing the potential for a global network of short-term rentals. By leveraging technology to connect homeowners with travelers, they disrupted the entire hospitality industry. We encourage readers to conduct regular "asset audits" within their organizations. What technologies, data, expertise, or partnerships do you have that could be valuable in new contexts? How might you combine different assets in innovative ways? This mindset of creative recombination is crucial for staying adaptable in rapidly changing environments.

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Chapter 3

Embracing Collaborative Innovation

In today's interconnected world, breakthrough innovations rarely happen in isolation. The most impactful solutions often emerge when different sectors, industries, and expertise areas come together. We call this "collaborative innovation," and it's a cornerstone of the FightBack Now approach. Consider the rapid development of COVID-19 vaccines. This unprecedented scientific achievement was only possible through intense collaboration between pharmaceutical companies, research institutions, governments, and regulatory bodies. By sharing data, pooling resources, and working towards a common goal, they accomplished in months what normally takes years. We challenge readers to look beyond their immediate industry or sector. What unconventional partnerships could lead to game-changing innovations? How can you foster a culture of open collaboration, both within and outside your organization? The companies that thrive in the coming decades will be those that master the art of collaborative innovation.

Chapter 4

Anticipating and Shaping the Future

In a world of constant change, reactive strategies are no longer enough. Leaders must develop the ability to anticipate future trends and proactively shape their environment. This requires a combination of data-driven analysis and creative foresight. We introduce the concept of "future-back thinking" - starting with a vision of where you want to be in 5, 10, or 20 years, then working backwards to determine the steps needed to get there. This approach helps organizations move beyond short-term firefighting and invest in long-term, transformative initiatives. For example, we highlight how some forward-thinking cities are already preparing for a future with autonomous vehicles. They're redesigning infrastructure, updating regulations, and exploring new economic models - all based on anticipated changes that haven't fully arrived yet. By taking this proactive stance, they're positioning themselves to thrive in the transportation landscape of tomorrow. We encourage readers to regularly engage in scenario planning exercises. Imagine different possible futures and strategize how your organization could adapt or even help shape those futures. This kind of strategic foresight is invaluable in navigating uncertainty and seizing emerging opportunities.

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Chapter 5

Building Resilience Through Diversity

In our research and consulting work, we've observed that the most resilient organizations are those that embrace diversity in all its forms. This goes beyond just demographic diversity (though that's crucial) to include diversity of thought, experience, and approach. Diverse teams are better equipped to handle complex challenges because they bring a wider range of perspectives and problem-solving strategies. They're also more likely to spot potential risks and opportunities that a more homogeneous group might miss. We share the story of a global manufacturing company that credits its survival during the pandemic to the diversity of its supply chain. By having suppliers in multiple countries and regions, they were able to adapt quickly when some areas faced lockdowns or disruptions. This principle of diversification for resilience can be applied across many aspects of business strategy. We challenge readers to honestly assess the diversity within their organizations and networks. Are you hearing from a wide enough range of voices? Are there blind spots in your collective experience or expertise? Embracing diversity isn't just about fairness - it's a strategic imperative for thriving in an unpredictable world.

Chapter 6

Taking Action: The FightBack Now Mindset

Throughout this book, we've shared strategies and examples for navigating disruption and driving positive change. But ultimately, the most important factor is mindset. The leaders and organizations that will shape the future are those who approach challenges with curiosity, adaptability, and a willingness to take bold action. We call this the "FightBack Now" mindset. It's about refusing to be a passive victim of change, and instead actively working to create the future you want to see. This mindset is characterized by: 1. Embracing uncertainty as an opportunity for innovation 2. Constantly questioning assumptions and seeking new perspectives 3. Focusing on long-term value creation rather than short-term gains 4. Seeing collaboration as a strength, not a weakness 5. Having the courage to take calculated risks and learn from failures We conclude with a call to action for all readers. The challenges we face as a global society are immense, but so are the opportunities for positive transformation. By adopting the strategies and mindset outlined in this book, you can position yourself and your organization to not just survive disruption, but to actively shape a better future. The time to fight back is now. The world needs bold, innovative leaders who are ready to tackle our biggest challenges head-on. We hope this book has given you the tools and inspiration to join that fight. Together, we can create a more resilient, sustainable, and prosperous world for all.

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Key Themes in the FightBack Summary

corporate venturing
collaborative innovation
asset orchestration
future-back thinking
disruption management

Best Quotes from the FightBack Summary

Reactive strategies are no longer enough.
Embracing diversity isn't just about fairness - it's a strategic imperative.
The world needs bold, innovative leaders.
The old ways of operating are no longer sufficient.

Characters in the FightBack Summary

Felix StaeritzAuthor, business leader, and innovator
Sven JungmannAuthor, business leader, and innovator

About the Author

Felix Staeritz and Sven Jungmann, authors of FightBack Now: Leveraging Your Assets to Shape the New Normal, are recognized authorities in corporate innovation and crisis management.

Staeritz is a bestselling author and digital transformation leader. He co-founded FoundersLane—Europe’s largest corporate venture builder focused on climate and health solutions. His 20+ years of entrepreneurial experience include guiding companies to IPO and advising the World Economic Forum’s Digital Leaders community.

Jungmann, a physician-turned-serial entrepreneur, combines medical insights with startup expertise gained from founding multiple ventures and studying healthcare innovation at Cambridge.

Their book blends strategic frameworks with real-world examples of leveraging platforms and ventures during disruptions like COVID-19, reflecting their shared mission to drive scalable solutions for global challenges. Staeritz’s earlier works include contributions to the FightBack movement empowering European corporations, while Jungmann explores digital economy strategies in his German-language title Das Entscheidende Jahrzent.

FightBack Now has gained traction among executives for its actionable approach to combining existing assets with emerging technologies and has expanded its reach through editions tailored for international business audiences, originally published in German.

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LEARNING PLAN

Lead Through the Storm

In today's volatile business environment, leaders must move beyond basic management to navigate high-stakes crises and change. This plan is designed for managers and executives who need to stabilize their teams, combat burnout, and transform resistance into momentum. It provides a practical toolkit for maintaining psychological safety and alignment when the pressure is highest.

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The Action-First Confidence Blueprint

In fast-paced environments, waiting for certainty is a recipe for stagnation. This blueprint is essential for leaders and entrepreneurs who need to bypass hesitation and master the art of decisive action under pressure.

1 h 30 m•3 Sections

LEARNING PLAN

Lead Teams Through Crisis

In today's volatile business environment, leaders must be equipped to guide teams through unexpected challenges and organizational upheaval. This learning plan provides practical frameworks and techniques for executives, managers, and emerging leaders who want to strengthen their crisis response capabilities and transform adversity into opportunity.

3 h 27 m•4 Sections

LEARNING PLAN

Unshakable: Stoic Drills for Modern Chaos

In an era of constant digital noise and social volatility, emotional resilience is a survival skill. This plan is designed for high-stress professionals and individuals seeking to regain control over their reactions and mental clarity through practical, ancient wisdom.

2 h 30 m•5 Sections

LEARNING PLAN

The Fighter's Edge: Negotiation and Longevity

This plan is essential for athletes and high-performers who want to master both the boardroom and the gym. It bridges the gap between professional sports business, psychological mastery, and biological longevity to ensure a sustainable, successful career.

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The Architecture of a Fearless Life

This plan is essential for professionals and seekers struggling with burnout, anxiety about the future, or the pressure of high-stakes results. It offers a blueprint for building resilience by integrating ancient wisdom into modern daily routines, making it ideal for anyone looking to find stability in an unpredictable world.

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The Systems Thinking Advantage for Founders

In the volatile world of startups, founders often fall into the trap of reactive management. This learning plan is essential for entrepreneurs who want to move beyond chaos by mastering the structural dynamics of their business. It is ideal for early-stage leaders aiming to build scalable, stable organizations through first-principles design.

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LEARNING PLAN

Think like Nassim taleb

In an increasingly volatile world, traditional linear thinking often leads to catastrophic failure. This plan is essential for decision-makers, investors, and strategists who want to move beyond mere resilience and learn to profit from uncertainty.

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BeFreed Brings Together A Global Community Of Curious Minds

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@djmikemoore

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"Reading used to feel like a chore. Now it’s just part of my lifestyle."

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FightBack Summary

FightBack Summary Overview

Explore the FightBack Summary in Different Learning Styles

The World is Changing Faster Than Ever

Leveraging Existing Assets in New Ways

See every word as you hear it

Embracing Collaborative Innovation

Anticipating and Shaping the Future

Get more out of the FightBack Summary

Building Resilience Through Diversity

Taking Action: The FightBack Now Mindset

You made it to the end of the FightBack Summary

Key Themes in the FightBack Summary

Best Quotes from the FightBack Summary

Characters in the FightBack Summary

About the Author

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FAQs About the FightBack Summary

What is Fightback Now by Felix Staeritz about?

Who should read Fightback Now?

Is Fightback Now worth reading?

What is Corporate Venture Building (CVB) in Fightback Now?

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BeFreed Brings Together A Global Community Of Curious Minds

BeFreed Brings Together A Global Community Of Curious Minds

Explore the FightBack Summary in Different Learning Styles

The World is Changing Faster Than Ever

Leveraging Existing Assets in New Ways

See every word as you hear it

Embracing Collaborative Innovation

Anticipating and Shaping the Future

Get more out of the FightBack Summary

Building Resilience Through Diversity

Taking Action: The FightBack Now Mindset

You made it to the end of the FightBack Summary

Users also liked

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