
Ever wonder how Amazon became a trillion-dollar behemoth? "Working Backwards" reveals insider secrets from two former executives who spent a decade in Bezos's inner circle. Learn the "Bar Raiser" hiring process and "6-pager narrative" strategy that Tim O'Reilly calls essential for 21st-century business success.
通过作者的声音感受这本书
将知识转化为引人入胜、富含实例的见解
快速捕捉核心观点,高效学习
以有趣互动的方式享受这本书
When Amazon reached its trillion-dollar valuation in 2018, competitors were still scratching their heads trying to decode its formula for success. What's remarkable isn't just Amazon's meteoric rise, but how consistently its "foolish" ventures - from AWS to Kindle - transformed into industry-defining successes. This isn't luck or magic. It's the result of a distinctive culture built on four unwavering pillars: customer obsession over competitor focus, long-term thinking, eagerness to invent (and accept failure), and operational excellence. These principles have guided Amazon to reach $100 billion in annual sales faster than any company in history. Even business titans like Elon Musk and Warren Buffett have acknowledged there's something special about Amazon's approach that other companies simply can't replicate. What if the secret isn't just what Amazon does, but how they think?
将《Working Backwards》的核心观点拆解为易于理解的要点,了解创新团队如何创造、协作和成长。
将《Working Backwards》提炼为快速记忆要点,突出坦诚、团队合作和创造力的关键原则。

通过生动的故事体验《Working Backwards》,将创新经验转化为令人难忘且可应用的精彩时刻。
随心提问,选择声音,共同创造真正与你产生共鸣的见解。

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