Magic Words by Jonah Berger Summary
Overview of Magic Words
Discover the science of persuasion in "Magic Words," where Wharton professor Jonah Berger reveals how subtle language shifts can determine courtroom outcomes and predict loan defaults. Why do some words hold more power than others? Your influence awaits in this data-driven communication revolution.
Similar books to Magic Words
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将知识转化为引人入胜、富含实例的见解
快速捕捉核心观点，高效学习
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核心要点
Words That Change Minds: The Hidden Psychology of Persuasion
Have you ever wondered why some people can effortlessly influence others while saying essentially the same thing as everyone else? The secret lies not in what they say, but how they say it. In "Magic Words," Wharton professor Jonah Berger reveals the fascinating science behind language's extraordinary power. Drawing from cutting-edge research across psychology, linguistics, and behavioral economics, he demonstrates how subtle shifts in wording can dramatically change how people think and act. With approximately 16,000 words flowing from our mouths daily, understanding which ones truly matter isn't just academic curiosity - it's a superpower that can transform relationships, careers, and personal effectiveness in ways most people never imagine.
The Power of Identity and Authority in Language
Strategic Questions and Concrete Communication
Emotional Engagement and Storytelling
The Similarity Paradox and Group Dynamics
Language as a Window to Identity and Character
The Transformative Power of Linguistic Choices
快速摘要模式 - 9分钟阅读或收听《Magic Words》摘要
将《Magic Words》的核心观点拆解为易于理解的要点，了解创新团队如何创造、协作和成长。
闪卡模式 - 《Magic Words》精华：9条核心见解
将《Magic Words》提炼为快速记忆要点，突出坦诚、团队合作和创造力的关键原则。
趣味模式 - 《Magic Words》的启示 - 23分钟故事
通过生动的故事体验《Magic Words》，将创新经验转化为令人难忘且可应用的精彩时刻。
个性化模式 - 0分钟阅读或收听《Magic Words》摘要
随心提问，选择声音，共同创造真正与你产生共鸣的见解。
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"It is great for me to learn something from the book without reading it."
"The themed book list podcasts help me connect ideas across authors—like a guided audio journey."
"Makes me feel smarter every time before going to work"
"Instead of endless scrolling, I just hit play on BeFreed. It saves me so much time."
"I never knew where to start with nonfiction—BeFreed’s book lists turned into podcasts gave me a clear path."
"Perfect balance between learning and entertainment. Finished ‘Thinking, Fast and Slow’ on my commute this week."
"Crazy how much I learned while walking the dog. BeFreed = small habits → big gains."
"Reading used to feel like a chore. Now it’s just part of my lifestyle."
"Feels effortless compared to reading. I’ve finished 6 books this month already."
"BeFreed turned my guilty doomscrolling into something that feels productive and inspiring."
"BeFreed turned my commute into learning time. 20-min podcasts are perfect for finishing books I never had time for."
"BeFreed replaced my podcast queue. Imagine Spotify for books — that’s it. 🙌"
"It is great for me to learn something from the book without reading it."
"The themed book list podcasts help me connect ideas across authors—like a guided audio journey."
"Makes me feel smarter every time before going to work"
"Instead of endless scrolling, I just hit play on BeFreed. It saves me so much time."
"I never knew where to start with nonfiction—BeFreed’s book lists turned into podcasts gave me a clear path."
"Perfect balance between learning and entertainment. Finished ‘Thinking, Fast and Slow’ on my commute this week."
"Crazy how much I learned while walking the dog. BeFreed = small habits → big gains."
"Reading used to feel like a chore. Now it’s just part of my lifestyle."
"Feels effortless compared to reading. I’ve finished 6 books this month already."
"BeFreed turned my guilty doomscrolling into something that feels productive and inspiring."
"BeFreed turned my commute into learning time. 20-min podcasts are perfect for finishing books I never had time for."
"BeFreed replaced my podcast queue. Imagine Spotify for books — that’s it. 🙌"
"It is great for me to learn something from the book without reading it."
"The themed book list podcasts help me connect ideas across authors—like a guided audio journey."
"Makes me feel smarter every time before going to work"
"Instead of endless scrolling, I just hit play on BeFreed. It saves me so much time."
"I never knew where to start with nonfiction—BeFreed’s book lists turned into podcasts gave me a clear path."
"Perfect balance between learning and entertainment. Finished ‘Thinking, Fast and Slow’ on my commute this week."
"Crazy how much I learned while walking the dog. BeFreed = small habits → big gains."
"Reading used to feel like a chore. Now it’s just part of my lifestyle."
"Feels effortless compared to reading. I’ve finished 6 books this month already."
"BeFreed turned my guilty doomscrolling into something that feels productive and inspiring."
"BeFreed turned my commute into learning time. 20-min podcasts are perfect for finishing books I never had time for."
"BeFreed replaced my podcast queue. Imagine Spotify for books — that’s it. 🙌"
"It is great for me to learn something from the book without reading it."
"The themed book list podcasts help me connect ideas across authors—like a guided audio journey."
"Makes me feel smarter every time before going to work"
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