Win Bigly book cover

Win Bigly by Scott Adams Summary

Win Bigly
Scott Adams
4.06 (20365 Reviews)
Psychology
Communication skill
Business
Обзор
Ключевые Выводы
Автор
Часто Задаваемые Вопросы

Overview of Win Bigly

In "Win Bigly," Dilbert creator Scott Adams reveals why facts don't matter in persuasion. This NYT bestseller predicted Trump's victory using persuasion psychology. Want to know why Tim Ferriss fans can't stop discussing it? Master emotional triggers that bypass rational thought - and win any argument.

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Ключевые выводы

1

The Master Persuader's Playbook

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In February 2016, Scott Adams made a bold prediction that left many scratching their heads. While political experts were writing Donald Trump's political obituary after he failed to disavow the KKK on CNN, Adams saw something different. As a trained hypnotist, he recognized Trump possessed "weapons-grade persuasion skills" - perhaps the most powerful he'd ever witnessed. This wasn't just political analysis; it was a revelation about how human minds actually work. What if our decisions aren't based on facts and logic, but on emotional triggers and persuasion techniques that bypass our rational minds? What if Trump wasn't just a political anomaly but a master persuader who understood human psychology better than the experts analyzing him?

2

The Illusion of Rationality and Cognitive Dissonance

3

Trump's Persuasion Talent Stack and Linguistic Kill Shots

4

Visual Persuasion: The Power of Mental Imagery

5

The High-Ground Maneuver: Rising Above Conflict

6

Policy vs. Persuasion: Why Emotional Impact Beats Facts

7

Persuasion in Your Daily Life: Beyond Politics

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Win Bigly — это не просто книга, это мастер-класс по теме Psychology. Чтобы помочь вам усвоить уроки наиболее удобным способом, мы предлагаем пять уникальных режимов обучения. Независимо от того, глубоко ли вы мыслите, быстро учитесь или любите истории, для вас найдётся подходящий режим.

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@Erin, Investment Banking Associate , NYC
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@djmikemoore
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