
Revolutionize your hiring with "Who" - the result of 1,300+ hours interviewing billionaires and CEOs. With a 90% success rate versus the typical 50%, this NYT bestseller can save your company $1.5 million annually. Matt Mochary calls it the best recruiting system ever.
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A two-year-old running naked down the driveway unsupervised. That's the wake-up call Geoff Smart received after a disastrous hiring decision-not just a parenting crisis, but a mirror reflecting what billionaire investors, Fortune 500 CEOs, and entrepreneurs unanimously identify as their number one challenge: finding the right people. Here's the uncomfortable truth: half of all hires fail. And each failure costs roughly fifteen times the employee's base salary. Yet we spend more time choosing a smartphone than selecting the people who'll shape our company's future. Warren Buffett personally recommends this approach to his CEOs. Amazon and Google make it required reading. Why? Because most leaders obsess over what problems-strategy, products, processes-when they should focus on who problems: the people making every decision that matters.
Разбейте ключевые идеи Who на понятные тезисы, чтобы понять, как инновационные команды создают, сотрудничают и растут.
Выделите из Who быстрые подсказки для запоминания, подчёркивающие ключевые принципы открытости, командной работы и творческой устойчивости.

Погрузитесь в Who через яркие истории, превращающие уроки инноваций в запоминающиеся и применимые моменты.
Задавайте любые вопросы, выбирайте голос и совместно создавайте идеи, которые действительно находят у вас отклик.

Создано выпускниками Колумбийского университета в Сан-Франциско
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Создано выпускниками Колумбийского университета в Сан-Франциско

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