
Thirteen Days: Kennedy's gripping firsthand account of the Cuban Missile Crisis - when nuclear war loomed for thirteen terrifying days. Despite historical controversies about his role, this memoir shaped crisis management theory and offers unparalleled insight into leadership under apocalyptic pressure.
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October 16, 1962 began as an ordinary Tuesday until President Kennedy summoned his brother Robert with shocking news: U-2 reconnaissance flights had discovered Soviet missile sites under construction in Cuba. These weren't just any weapons-they were nuclear-capable missiles that could strike Washington D.C. and kill 80 million Americans within minutes of launching. The missiles stood just 90 miles from Florida, despite repeated Soviet assurances that no offensive weapons would be placed on the island. The world was suddenly at the precipice of nuclear annihilation. President Kennedy immediately assembled what would become known as the Executive Committee (ExComm), deliberately choosing not to attend all meetings so his presence wouldn't stifle debate. The Joint Chiefs unanimously recommended immediate military action, with Air Force Chief General LeMay confidently asserting there would be no Soviet reaction to an American attack. Meanwhile, Secretary of Defense McNamara advocated for a naval "quarantine," arguing it would provide limited pressure that could be increased as needed. The debate wasn't just strategic but profoundly moral-could America launch a surprise attack on a small nation without betraying its own values?
Разбейте ключевые идеи Thirteen Days на понятные тезисы, чтобы понять, как инновационные команды создают, сотрудничают и растут.
Выделите из Thirteen Days быстрые подсказки для запоминания, подчёркивающие ключевые принципы открытости, командной работы и творческой устойчивости.

Погрузитесь в Thirteen Days через яркие истории, превращающие уроки инноваций в запоминающиеся и применимые моменты.
Задавайте любые вопросы, выбирайте голос и совместно создавайте идеи, которые действительно находят у вас отклик.

Создано выпускниками Колумбийского университета в Сан-Франциско
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Создано выпускниками Колумбийского университета в Сан-Франциско

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