
In a workplace evolving faster than careers, "Stretch" delivers Google-inspired strategies to future-proof your professional life. Learn how Jill Abramson turned setbacks into success through five key practices that transformed resilience from buzzword to career superpower.
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Превратите знания в увлекательные, богатые примерами идеи
Захватите ключевые идеи мгновенно для быстрого обучения
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Here's something unsettling: your job has a shelf life, just like the milk in your fridge. In fact, the very concept of expiration dates on milk cartons was introduced by Al Capone when Prohibition threatened his bootlegging empire-he pivoted to dairy, forever changing how we think about freshness. Today, we need that same adaptability. The 2008 financial crisis didn't just create a recession; it erased entire professions. Graphic designers saw positions drop nearly 20%, photographers over 25%, architects almost 30%. When jobs returned, they weren't the same-middle-income careers were replaced by low-wage alternatives. Meanwhile, globalization is shifting corporate headquarters to emerging markets, demographics are transforming who sits in cubicles around us, and data is exploding at rates that make yesterday's expertise obsolete by tomorrow. Driverless cars have crossed continents, humanoid robots staff hotels in Japan, and one-third of American workers now freelance rather than clock in at traditional jobs. The message is clear: career security as we knew it is dead, and waiting for your employer to develop you is like waiting for a telegram in the age of instant messaging.
Разбейте ключевые идеи Stretch на понятные тезисы, чтобы понять, как инновационные команды создают, сотрудничают и растут.
Выделите из Stretch быстрые подсказки для запоминания, подчёркивающие ключевые принципы открытости, командной работы и творческой устойчивости.

Погрузитесь в Stretch через яркие истории, превращающие уроки инноваций в запоминающиеся и применимые моменты.
Задавайте любые вопросы, выбирайте голос и совместно создавайте идеи, которые действительно находят у вас отклик.

Создано выпускниками Колумбийского университета в Сан-Франциско
"Instead of endless scrolling, I just hit play on BeFreed. It saves me so much time."
"I never knew where to start with nonfiction—BeFreed’s book lists turned into podcasts gave me a clear path."
"Perfect balance between learning and entertainment. Finished ‘Thinking, Fast and Slow’ on my commute this week."
"Crazy how much I learned while walking the dog. BeFreed = small habits → big gains."
"Reading used to feel like a chore. Now it’s just part of my lifestyle."
"Feels effortless compared to reading. I’ve finished 6 books this month already."
"BeFreed turned my guilty doomscrolling into something that feels productive and inspiring."
"BeFreed turned my commute into learning time. 20-min podcasts are perfect for finishing books I never had time for."
"BeFreed replaced my podcast queue. Imagine Spotify for books — that’s it. 🙌"
"It is great for me to learn something from the book without reading it."
"The themed book list podcasts help me connect ideas across authors—like a guided audio journey."
"Makes me feel smarter every time before going to work"
Создано выпускниками Колумбийского университета в Сан-Франциско

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