Mind Hacks. Основы нейропсихологии и когнитивистики: Советы и инструменты для использования вашего мозга book cover

Mind Hacks. Основы нейропсихологии и когнитивистики

Советы и инструменты для использования вашего мозга

Том Стаффорд и Мэтт Уэбб
3.74(1006 Reviews)

Обзор книги Mind Hacks. Основы нейропсихологии и когнитивистики

Разблокируйте скрытую операционную систему вашего мозга с помощью «Mind Hacks» — более 100 нейробиологических экспериментов, раскрывающих, как на самом деле работают зрение, внимание и познание. Стивен Джонсон называет это революционным подходом, обнажающим уловки, которые ваш разум использует ежедневно. Готовы взломать свое восприятие реальности?

Ключевые темы в Mind Hacks. Основы нейропсихологии и когнитивистики

  • cognitive illusions
  • perceptual shortcuts
  • neuroscience experiments
  • attentional blindness
  • sensory processing

Цитаты из Mind Hacks. Основы нейропсихологии и когнитивистики

  • Our perception isn't limited by our senses but by our attention.

  • Our brains aren't passive receivers of information-they're active prediction machines.

Персонажи в Mind Hacks. Основы нейропсихологии и когнитивистики

  • Tom StaffordCo-author and cognitive scientist
  • Matt WebbCo-author and technology designer

Об авторе

Об авторе книги Mind Hacks. Основы нейропсихологии и когнитивистики

Том Стаффорд и Мэтт Уэбб, авторы книги Mind Hacks: Tips & Tricks for Using Your Brain, объединяют опыт в области когнитивной нейробиологии и технологий, чтобы демистифицировать функции мозга с помощью практических экспериментов.

Том Стаффорд, когнитивный нейробиолог со степенью PhD и преподаватель Шеффилдского университета, привносит академическую строгость благодаря своим исследованиям в области обучения и принятия решений, а также опыту написания статей для журнала Psychologist и научных материалов для BBC.

Мэтт Уэбб, технолог и бывший инноватор в отделе исследований и разработок (R&D) BBC, интегрирует свой опыт в области ориентированного на пользователя дизайна и экспериментальных интерфейсов. Их сотрудничество объединяет психологию и практические технологические решения, предлагая читателям 100 доступных «хаков» для изучения восприятия, памяти и мышления.

Рассылка Стаффорда о методах убеждения и новаторские проекты Уэбба, такие как ранние интеграции с Google, подкрепляют их авторитет в переводе сложной науки в увлекательные инструменты. Книга, входящая в известную серию Hacks издательства O’Reilly, остается настольным пособием для энтузиастов с момента ее публикации в 2004 году и сопровождается активным блогом с постоянными демонстрациями и обсуждениями.

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