Ann Handley author photo

Ann Handley

Социальные сети:

Ann Handley is a marketing and content expert who writes about digital marketing, storytelling, and business communication. She is the author of Everybody Writes and coauthor of Content Rules, and has served as Chief Content Officer at MarketingProfs. Her work helped popularize content marketing, and Everybody Writes became a Wall Street Journal bestseller.

Биография и Путь Автора

Ann Handley built her career at the intersection of journalism, business writing, and digital publishing. Educated at Simmons College and based in Boston, she began in editorial roles at Banker & Tradesman, then worked as a correspondent for The Boston Globe and as a writer and editor for business and consumer magazines. Those early years established the reporter-editor foundation that would shape her later work: a focus on clarity, usefulness, and audience connection, carried from traditional publishing into the evolving world of digital marketing. ((https://about.me/annhandley))

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Цитаты

quote
Words matter. Your words (what you say) and style (how you say it) are your most cherished (and undervalued) assets
-9 Qualities of Good Writing
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Good writing serves the reader, not the writer
-9 Qualities of Good Writing
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Writing is a form of discovery. It lets us evolve our own thinking. It helps codify and distill our ideas for ourselves and for others
-Why We Write
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Ultimately, I write to feel less alone
-Why We Write
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Writing is thinking for me—so I never dictate a first draft
-8 Writing Tools I Use Every Day
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AI is a robot perched on our shoulder, not the creator at the keyboard
-How to Write Like Robots Can’t
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Better to be someone’s perfect fit than everyone’s second choice
-Successful Marketers Have the Courage to Say No
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Buzzwords and jargon are the chemical additives of writing
-13 Writing Rules
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Our words are our emissaries. In our online social world, they can make us look smart or they can make us look stupid
-Two Things to Love About Weird Al’s ‘Word Crimes’

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Become top writer & master communication

Become top writer & master communication

ПЛАН ОБУЧЕНИЯ

Become top writer & master communication

This comprehensive learning plan is designed for professionals, writers, and communicators who want to master the full spectrum of expression—from foundational writing principles to advanced influence techniques. Whether you're a content creator, business leader, aspiring author, or anyone who relies on clear communication to achieve goals, this structured approach will systematically elevate your ability to connect with and move audiences through words.

2 h 6 m4 Разделы
Marketing, History, Inspiration & Memoirs

Marketing, History, Inspiration & Memoirs

ПЛАН ОБУЧЕНИЯ

Marketing, History, Inspiration & Memoirs

This plan bridges the gap between technical marketing strategy and the human stories behind business success. It is ideal for aspiring entrepreneurs and marketers who want to combine psychological insights with historical inspiration to build a lasting brand.

2 h 47 m4 Разделы
Writing Well

Writing Well

ПЛАН ОБУЧЕНИЯ

Writing Well

Strong writing skills are essential across virtually every career and creative pursuit, from business communication to personal expression. This comprehensive plan takes you from foundational principles through advanced techniques, making it valuable for professionals seeking to improve workplace communication, aspiring authors developing their craft, and anyone who wants to express their ideas more clearly and persuasively.

2 h 40 m4 Разделы
Master Marketing and Creativity

Master Marketing and Creativity

ПЛАН ОБУЧЕНИЯ

Master Marketing and Creativity

In an era of information overload, the combination of strategic rigor and creative flair is essential for any professional looking to stand out. This plan is designed for entrepreneurs and aspiring marketers who want to master brand positioning and persuasive communication to drive real business growth.

2 h 29 m4 Разделы
make my content accessible

make my content accessible

ПЛАН ОБУЧЕНИЯ

make my content accessible

Creating accessible content isn't just about compliance—it's about reaching and serving all users effectively. This learning plan is essential for content creators, designers, marketers, and anyone responsible for digital communication who wants to expand their audience reach while building more inclusive products and experiences.

2 h 16 m4 Разделы
Explore Creativity, Ed, Marketing & Strategy

Explore Creativity, Ed, Marketing & Strategy

ПЛАН ОБУЧЕНИЯ

Explore Creativity, Ed, Marketing & Strategy

This interdisciplinary plan bridges the gap between creative expression, educational theory, and business strategy. It is ideal for entrepreneurs, educators, and marketing leaders who want to master the psychological and strategic drivers of human behavior.

2 h 25 m4 Разделы
Marketing, Love & Social Skills Mastery

Marketing, Love & Social Skills Mastery

ПЛАН ОБУЧЕНИЯ

Marketing, Love & Social Skills Mastery

This comprehensive plan bridges the gap between professional persuasion and personal connection, essential for anyone looking to excel in both their career and private life. It is ideal for ambitious individuals, entrepreneurs, and professionals who want to master the art of influence, attraction, and social magnetism.

2 h 44 m4 Разделы
Books Recommended by Seth Godin
КНИГИ

Books Recommended by Seth Godin

Explore Seth Godin’s top book recommendations to spark creativity, rethink marketing, and build a career that stands out in the modern economy.

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Голоса Сообщества

"IBM THINK Marketing said, "If content is king, then Ann Handley is queen."

IBM THINK Marketing

"Social Media Today called Ann Handley the queen of content marketing"

Social Media Today

"Jill Foster said Ann Handley brings a unique, usable point of view as a writer and marketer"

Jill Foster

"Forbes called Ann Handley the most influential woman in social media"

Forbes

"Copyblogger said Ann Handley wrote the book on content marketing, literally"

Copyblogger

"Seth Godin said Ann Handley is who you want teaching commercial and professional writing"

Seth Godin

"ContentMarketing.com called Ann Handley one of the industry's most insightful and approachable luminaries"

ContentMarketing.com

"Jay Baer said Ann Handley is among the best people in the digital marketing business"

Jay Baer

"Ahava Leibtag said time inside Ann Handley's head is the best way to become an exceptional writer"

Ahava Leibtag

Создано выпускниками Колумбийского университета в Сан-Франциско

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"Reading used to feel like a chore. Now it’s just part of my lifestyle."

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"Feels effortless compared to reading. I’ve finished 6 books this month already."

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"The themed book list podcasts help me connect ideas across authors—like a guided audio journey."

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"I never knew where to start with nonfiction—BeFreed’s book lists turned into podcasts gave me a clear path."

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"Crazy how much I learned while walking the dog. BeFreed = small habits → big gains."

@Matt, YC alum
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"Reading used to feel like a chore. Now it’s just part of my lifestyle."

@Erin, Investment Banking Associate , NYC
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254
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17

"Feels effortless compared to reading. I’ve finished 6 books this month already."

@djmikemoore
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"BeFreed turned my guilty doomscrolling into something that feels productive and inspiring."

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@Leo, Law Student, UPenn
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