Alexander Osterwalder
Alexander Osterwalder is a Swiss business theorist, author, and entrepreneur focused on business model innovation, value propositions, and strategy. He co-created the Business Model Canvas and coauthored Business Model Generation, Value Proposition Design, and The Invincible Company. His work has been widely adopted by organizations, educators, and entrepreneurs worldwide.
Биография и Путь Автора
Alexander Osterwalder is a Swiss business theorist, entrepreneur, and author whose influence grew out of an unusual blend of doctoral research and public experimentation. He earned his doctorate at HEC Lausanne after becoming preoccupied with a central question: how organizations reinvent the way they create, deliver, and capture value. Rather than keeping that work inside academia, he posted his dissertation online, cultivated a personal blog, shared talks on YouTube, and used those early digital channels to build a following among managers, scholars, and practitioners. That online exchange became a decisive turning point. It led to the crowdfunded and co-created Business Model Generation, developed with Yves Pigneur and 470 contributors from 45 countries, a project that moved Osterwalder from specialist research into global management conversation. ((https://www.imd.org/research-knowledge/strategy/articles/how-a-best-selling-author-crowdsourced-and-broke-every-rule-in-the-book/))
Цитаты
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Популярные Книги
Value Proposition Design
Alexander Osterwalder
A practical guide to creating products and services customers truly want, using innovative tools and visual techniques.
Business Model Generation
Yves Pigneur Alexander Osterwalder
A revolutionary handbook for visionaries and innovators to design, challenge, and implement game-changing business models in today's competitive landscape.
Testing Business Ideas
David J. Bland & Alexander Osterwalder
A practical guide for entrepreneurs to rapidly test and validate business concepts, reducing risks and increasing chances of success.
Team Alignment Map
Stefano Mastrogiacomo & Alexander Osterwalder & Alan Smith & Trish Papadakos
Powerful visual tools to boost team alignment, build trust, and achieve results in complex projects and fast-paced environments.
Value Proposition Design
Alexander Osterwalder
A practical guide to creating products and services customers truly want, using innovative tools and visual techniques.
Business Model Generation
Yves Pigneur Alexander Osterwalder
A revolutionary handbook for visionaries and innovators to design, challenge, and implement game-changing business models in today's competitive landscape.
Testing Business Ideas
David J. Bland & Alexander Osterwalder
A practical guide for entrepreneurs to rapidly test and validate business concepts, reducing risks and increasing chances of success.
Team Alignment Map
Stefano Mastrogiacomo & Alexander Osterwalder & Alan Smith & Trish Papadakos
Powerful visual tools to boost team alignment, build trust, and achieve results in complex projects and fast-paced environments.
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The One-Person Business Blueprint
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Голоса Сообщества
"Alexander Osterwalder is one of the brains behind the world-renowned Business Model Canvas"
— Thinkers50
"Alexander Osterwalder is the creator of the Business Model Canvas"
— AACSB
"Alexander Osterwalder is the cofounder of Strategyzer and co-inventor of the Business Model Canvas"
— Harvard Business Review
"Alexander Osterwalder is an entrepreneur and business model innovator"
— Stanford eCorner
"Alexander Osterwalder is a leading author, entrepreneur, and in-demand speaker"
— IMD
"Alexander Osterwalder is one of the world’s most influential proponents of business model innovation"
— Columbia Entrepreneurship
"Alexander Osterwalder is one of the world’s most influential strategy and innovation experts"
— Business of Software
"Alexander Osterwalder showed how any company’s business model could be defined in 9 boxes"
— Steve Blank
Создано выпускниками Колумбийского университета в Сан-Франциско
"Instead of endless scrolling, I just hit play on BeFreed. It saves me so much time."
"I never knew where to start with nonfiction—BeFreed’s book lists turned into podcasts gave me a clear path."
"Perfect balance between learning and entertainment. Finished ‘Thinking, Fast and Slow’ on my commute this week."
"Crazy how much I learned while walking the dog. BeFreed = small habits → big gains."
"Reading used to feel like a chore. Now it’s just part of my lifestyle."
"Feels effortless compared to reading. I’ve finished 6 books this month already."
"BeFreed turned my guilty doomscrolling into something that feels productive and inspiring."
"BeFreed turned my commute into learning time. 20-min podcasts are perfect for finishing books I never had time for."
"BeFreed replaced my podcast queue. Imagine Spotify for books — that’s it. 🙌"
"It is great for me to learn something from the book without reading it."
"The themed book list podcasts help me connect ideas across authors—like a guided audio journey."
"Makes me feel smarter every time before going to work"
Создано выпускниками Колумбийского университета в Сан-Франциско
"Instead of endless scrolling, I just hit play on BeFreed. It saves me so much time."
"I never knew where to start with nonfiction—BeFreed’s book lists turned into podcasts gave me a clear path."
"Perfect balance between learning and entertainment. Finished ‘Thinking, Fast and Slow’ on my commute this week."
"Crazy how much I learned while walking the dog. BeFreed = small habits → big gains."
"Reading used to feel like a chore. Now it’s just part of my lifestyle."
"Feels effortless compared to reading. I’ve finished 6 books this month already."
"BeFreed turned my guilty doomscrolling into something that feels productive and inspiring."
"BeFreed turned my commute into learning time. 20-min podcasts are perfect for finishing books I never had time for."
"BeFreed replaced my podcast queue. Imagine Spotify for books — that’s it. 🙌"
"It is great for me to learn something from the book without reading it."
"The themed book list podcasts help me connect ideas across authors—like a guided audio journey."
"Makes me feel smarter every time before going to work"
"Instead of endless scrolling, I just hit play on BeFreed. It saves me so much time."
"I never knew where to start with nonfiction—BeFreed’s book lists turned into podcasts gave me a clear path."
"Perfect balance between learning and entertainment. Finished ‘Thinking, Fast and Slow’ on my commute this week."
"Crazy how much I learned while walking the dog. BeFreed = small habits → big gains."
"Reading used to feel like a chore. Now it’s just part of my lifestyle."
"Feels effortless compared to reading. I’ve finished 6 books this month already."
"BeFreed turned my guilty doomscrolling into something that feels productive and inspiring."
"BeFreed turned my commute into learning time. 20-min podcasts are perfect for finishing books I never had time for."
"BeFreed replaced my podcast queue. Imagine Spotify for books — that’s it. 🙌"
"It is great for me to learn something from the book without reading it."
"The themed book list podcasts help me connect ideas across authors—like a guided audio journey."
"Makes me feel smarter every time before going to work"
"Instead of endless scrolling, I just hit play on BeFreed. It saves me so much time."
"I never knew where to start with nonfiction—BeFreed’s book lists turned into podcasts gave me a clear path."
"Perfect balance between learning and entertainment. Finished ‘Thinking, Fast and Slow’ on my commute this week."
"Crazy how much I learned while walking the dog. BeFreed = small habits → big gains."
"Reading used to feel like a chore. Now it’s just part of my lifestyle."
"Feels effortless compared to reading. I’ve finished 6 books this month already."
"BeFreed turned my guilty doomscrolling into something that feels productive and inspiring."
"BeFreed turned my commute into learning time. 20-min podcasts are perfect for finishing books I never had time for."
"BeFreed replaced my podcast queue. Imagine Spotify for books — that’s it. 🙌"
"It is great for me to learn something from the book without reading it."
"The themed book list podcasts help me connect ideas across authors—like a guided audio journey."
"Makes me feel smarter every time before going to work"
