
Guy Kawasaki's "Think Remarkable" distills 40 years of wisdom from Apple, Google, and 225+ podcast interviews with luminaries like Jane Goodall. What surprising trait connects remarkable people? Not genius - but grit, grace, and the audacity to make a difference.
Guy Takeo Kawasaki, co-author of Think Remarkable, is a Silicon Valley icon and bestselling author renowned for his expertise in entrepreneurship, innovation, and technology evangelism.
A former Apple chief evangelist who helped launch the Macintosh, Kawasaki now serves as chief evangelist for Canva, continuing his lifelong mission to democratize technology and design.
His career spans venture capital, board roles at Wikimedia Foundation, and hosting the Remarkable People podcast, where he interviews leaders across industries. Known for blending tactical advice with inspirational storytelling, Kawasaki’s previous works like The Art of the Start and Enchantment have become essential reading for startups and marketers.
Think Remarkable distills lessons from his 40-year career into actionable strategies for achieving professional and personal fulfillment. His books have sold millions of copies worldwide, with translations in over 20 languages.
Think Remarkable outlines nine transformative paths to personal and professional growth, blending Guy Kawasaki’s 40+ years of experience at Apple, Google, and Canva with insights from 200+ leaders like Jane Goodall and Steve Wozniak. It focuses on cultivating resilience, innovation, and purpose to create meaningful impact. The book offers actionable strategies for adopting a growth mindset and leading a fulfilling life.
This book ideal for entrepreneurs, professionals, and anyone seeking personal development. It’s particularly valuable for leaders aiming to drive innovation, individuals navigating career changes, and those inspired by real-world examples from figures like Stacey Abrams and Mark Rober. Kawasaki’s advice caters to readers wanting actionable steps to transform their outlook and make a difference.
Yes—it combines Kawasaki’s proven frameworks with podcast-tested wisdom from icons across industries. Readers gain tactical advice on resilience, creativity, and leadership, backed by case studies from organizations like Wikipedia and Mercedes-Benz. Its blend of inspiration and practicality makes it a standout guide for achieving professional success while maintaining personal integrity.
The book distills these principles from Kawasaki’s work with tech giants and interviews with extraordinary achievers.
Unlike The Art of the Start’s entrepreneurial focus, this book offers a holistic life philosophy. It integrates personal development with professional strategy, drawing from Kawasaki’s podcast insights and later-career reflections at Canva. The emphasis on “making meaning” expands beyond business tactics to encompass social impact and individual fulfillment.
While exact quotes aren’t provided in sources, the book features distilled wisdom from notable figures:
These insights underscore the book’s theme that remarkableness stems from consistent, values-driven action.
Absolutely. The book provides frameworks for:
Case studies from Apple’s early days and modern creators like Mark Rober offer concrete examples of career resilience.
Kawasaki advocates a customer-centric innovation process:
The approach mirrors his success at Apple, emphasizing empathy over pure technical prowess.
While universally praised for its actionable advice, some readers might find the broad scope overwhelming compared to niche self-help guides. However, its synthesis of diverse perspectives (from tech to conservation) is precisely what makes it valuable for holistic growth.
The methods mirror techniques used by interviewed leaders to sustain long-term impact.
The book is offered as a paperback, ebook (Kindle), and audiobook, with the latter featuring direct insights from Kawasaki’s podcast interviews. Wiley publishes both physical and digital editions globally.
Yes—it analyzes:
These real-world examples illustrate how organizations operationalize the book’s principles.
The book positions remarkableness as creating enduring positive impact through:
This triad forms the foundation for both personal fulfillment and professional success.
저자의 목소리로 책을 느껴보세요
지식을 흥미롭고 예시가 풍부한 인사이트로 전환
핵심 아이디어를 빠르게 캡처하여 신속하게 학습
재미있고 매력적인 방식으로 책을 즐기세요
Time will pass the same way either way.
The source matters less than having motivation itself.
Doubters can inadvertently provide powerful motivation.
I can be depressed, or I can live my life now.
Think Remarkable의 핵심 아이디어를 이해하기 쉬운 포인트로 분해하여 혁신적인 팀이 어떻게 창조하고, 협력하고, 성장하는지 이해합니다.
Think Remarkable을 빠른 기억 단서로 압축하여 솔직함, 팀워크, 창의적 회복력의 핵심 원칙을 강조합니다.

생생한 스토리텔링을 통해 Think Remarkable을 경험하고, 혁신 교훈을 기억에 남고 적용할 수 있는 순간으로 바꿉니다.
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샌프란시스코에서 컬럼비아 대학교 동문들이 만들었습니다
"Instead of endless scrolling, I just hit play on BeFreed. It saves me so much time."
"I never knew where to start with nonfiction—BeFreed’s book lists turned into podcasts gave me a clear path."
"Perfect balance between learning and entertainment. Finished ‘Thinking, Fast and Slow’ on my commute this week."
"Crazy how much I learned while walking the dog. BeFreed = small habits → big gains."
"Reading used to feel like a chore. Now it’s just part of my lifestyle."
"Feels effortless compared to reading. I’ve finished 6 books this month already."
"BeFreed turned my guilty doomscrolling into something that feels productive and inspiring."
"BeFreed turned my commute into learning time. 20-min podcasts are perfect for finishing books I never had time for."
"BeFreed replaced my podcast queue. Imagine Spotify for books — that’s it. 🙌"
"It is great for me to learn something from the book without reading it."
"The themed book list podcasts help me connect ideas across authors—like a guided audio journey."
"Makes me feel smarter every time before going to work"
샌프란시스코에서 컬럼비아 대학교 동문들이 만들었습니다

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Picture Jane Goodall, the woman who revolutionized our understanding of chimpanzees, taking time from her impossibly packed schedule to write a foreword for a business book. What would compel her to do this? The answer lies in a fundamental shift happening in how we define success. For decades, we've been told to "think different"-a phrase that once saved Apple from bankruptcy. But here's the uncomfortable truth: different isn't enough anymore. You can be different and still be forgotten. You can be unique and still be irrelevant. What the world needs now are people who are remarkable-not in the sense of wealth accumulation or social media followers, but in their capacity to make meaningful differences while embodying empathy, honesty, and compassion. This isn't motivational fluff. It's a practical framework built from hundreds of conversations with extraordinary individuals who've actually done it, from Olympic athletes to activists who changed laws from prison cells. The question isn't whether you can become remarkable. It's whether you're willing to start.