
Tired of your business owning you? Debbie King's mindset revolution helps entrepreneurs transform their companies into valuable assets that work for them. Endorsed by CEOs like Julie Lopez, this guide uses cognitive psychology to create freedom, purpose, and financial security - without the burnout.
저자의 목소리로 책을 느껴보세요
지식을 흥미롭고 예시가 풍부한 인사이트로 전환
핵심 아이디어를 빠르게 캡처하여 신속하게 학습
재미있고 매력적인 방식으로 책을 즐기세요
After fifteen years of relentless sixty-hour workweeks, Debbie King found herself driving down Route 66 and confronting a devastating truth: she hated her business. The realization hit like a freight train-the freedom she'd chased through entrepreneurship had morphed into a different kind of captivity. Sound familiar? Here's what most business owners miss: your relationship with your business is exactly that-a relationship. And like any relationship gone sour, it can be healed, transformed, and yes, loved again. The catch? Your brain is working against you. That primitive survival mechanism that kept your ancestors alive now misinterprets every business challenge as a life-threatening danger. Through repetition, these warning signals crystallize into beliefs. Neurons that fire together wire together, which means most of your daily thoughts are just recycled versions of yesterday's fears: "I don't know what I'm doing," "This will never work," "I'm not enough." Even more insidious is your hidden instruction manual-that collection of unwritten rules shaped by parents, mentors, and experience. It dictates everything from how you view wealth to what counts as "real work." Over time, this manual becomes rigid, creating guilt when you disobey and frustration when others don't follow your rules for them. The transformation begins when you bring these hidden instructions into the light and coach yourself with better questions: "Why am I choosing to feel this way?" "What else could this mean?" "What would my future self advise?"
Loving Your Business의 핵심 아이디어를 이해하기 쉬운 포인트로 분해하여 혁신적인 팀이 어떻게 창조하고, 협력하고, 성장하는지 이해합니다.
Loving Your Business을 빠른 기억 단서로 압축하여 솔직함, 팀워크, 창의적 회복력의 핵심 원칙을 강조합니다.

생생한 스토리텔링을 통해 Loving Your Business을 경험하고, 혁신 교훈을 기억에 남고 적용할 수 있는 순간으로 바꿉니다.
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샌프란시스코에서 컬럼비아 대학교 동문들이 만들었습니다
"Instead of endless scrolling, I just hit play on BeFreed. It saves me so much time."
"I never knew where to start with nonfiction—BeFreed’s book lists turned into podcasts gave me a clear path."
"Perfect balance between learning and entertainment. Finished ‘Thinking, Fast and Slow’ on my commute this week."
"Crazy how much I learned while walking the dog. BeFreed = small habits → big gains."
"Reading used to feel like a chore. Now it’s just part of my lifestyle."
"Feels effortless compared to reading. I’ve finished 6 books this month already."
"BeFreed turned my guilty doomscrolling into something that feels productive and inspiring."
"BeFreed turned my commute into learning time. 20-min podcasts are perfect for finishing books I never had time for."
"BeFreed replaced my podcast queue. Imagine Spotify for books — that’s it. 🙌"
"It is great for me to learn something from the book without reading it."
"The themed book list podcasts help me connect ideas across authors—like a guided audio journey."
"Makes me feel smarter every time before going to work"
샌프란시스코에서 컬럼비아 대학교 동문들이 만들었습니다

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