
"An Everyone Culture" revolutionizes workplaces by turning them into growth laboratories. Named "Best Management Book of 2016," it challenges traditional development models, suggesting your job should transform you, not drain you. Business leaders call it "the most provocative recasting of human potential" in decades.
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Imagine arriving at work each morning and immediately putting on an invisible armor. You're now performing two jobs: your official role and the exhausting work of hiding weaknesses, managing impressions, and navigating office politics. This energy-draining second job represents perhaps the single largest waste in organizations today. What if there was another way? In "An Everyone Culture," Harvard professors Robert Kegan and Lisa Lahey introduce a revolutionary concept: the Deliberately Developmental Organization (DDO). These remarkable companies have discovered how to integrate personal growth with business performance, creating environments where people can bring their whole, imperfect selves to work. The approach addresses a critical mismatch: roughly 58% of adults haven't developed the mental complexity needed for today's increasingly volatile business environment. DDOs solve this by creating cultures where everyone stops hiding their limitations and instead works on overcoming them - resulting in increased profitability, better retention, and solutions to seemingly intractable problems.
An Everyone Culture의 핵심 아이디어를 이해하기 쉬운 포인트로 분해하여 혁신적인 팀이 어떻게 창조하고, 협력하고, 성장하는지 이해합니다.
An Everyone Culture을 빠른 기억 단서로 압축하여 솔직함, 팀워크, 창의적 회복력의 핵심 원칙을 강조합니다.

생생한 스토리텔링을 통해 An Everyone Culture을 경험하고, 혁신 교훈을 기억에 남고 적용할 수 있는 순간으로 바꿉니다.
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샌프란시스코에서 컬럼비아 대학교 동문들이 만들었습니다
"Instead of endless scrolling, I just hit play on BeFreed. It saves me so much time."
"I never knew where to start with nonfiction—BeFreed’s book lists turned into podcasts gave me a clear path."
"Perfect balance between learning and entertainment. Finished ‘Thinking, Fast and Slow’ on my commute this week."
"Crazy how much I learned while walking the dog. BeFreed = small habits → big gains."
"Reading used to feel like a chore. Now it’s just part of my lifestyle."
"Feels effortless compared to reading. I’ve finished 6 books this month already."
"BeFreed turned my guilty doomscrolling into something that feels productive and inspiring."
"BeFreed turned my commute into learning time. 20-min podcasts are perfect for finishing books I never had time for."
"BeFreed replaced my podcast queue. Imagine Spotify for books — that’s it. 🙌"
"It is great for me to learn something from the book without reading it."
"The themed book list podcasts help me connect ideas across authors—like a guided audio journey."
"Makes me feel smarter every time before going to work"
샌프란시스코에서 컬럼비아 대학교 동문들이 만들었습니다

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