
In "We Are All Weird," Seth Godin declares the death of mass marketing. Hugh MacLeod's favorite Godin book reveals why embracing our uniqueness isn't just liberating - it's the future of business. What if your "weirdness" is actually your greatest market advantage?
著者の声を通じて本を感じる
知識を魅力的で例が豊富な洞察に変換
キーアイデアを瞬時にキャプチャして素早く学習
楽しく魅力的な方法で本を楽しむ
Walk through any major retailer today and you'll notice something strange: endless shelf space devoted to products nobody seems to want. Meanwhile, small brands with cult followings are thriving by serving tiny, passionate audiences. This isn't an accident-it's the future arriving faster than most businesses can adapt. For over a century, our economy ran on a simple formula: make one thing, market it to everyone, profit from scale. Factories needed mass audiences. Television delivered them. The system worked beautifully for those in power, creating household names like Heinz, found in 70% of American refrigerators at its peak, or Microsoft dominating every Fortune 500 company. But something fundamental has shifted. The bell curve that once kept most people clustered around "normal" is spreading like melting ice. The comfortable middle is disappearing, replaced by thousands of micro-communities pursuing their own versions of what matters. This isn't just changing what we buy-it's transforming how we live, learn, and define ourselves. The revolution isn't coming. It's already here.
『We Are All Weird』の核心的なアイデアを分かりやすいポイントに分解し、革新的なチームがどのように創造、協力、成長するかを理解します。
『We Are All Weird』を素早い記憶のヒントに凝縮し、率直さ、チームワーク、創造的な回復力の主要原則を強調します。

鮮やかなストーリーテリングを通じて『We Are All Weird』を体験し、イノベーションのレッスンを記憶に残り、応用できる瞬間に変えます。
何でも質問し、声を選び、本当にあなたに響く洞察を一緒に作り出しましょう。

"Instead of endless scrolling, I just hit play on BeFreed. It saves me so much time."
"I never knew where to start with nonfiction—BeFreed’s book lists turned into podcasts gave me a clear path."
"Perfect balance between learning and entertainment. Finished ‘Thinking, Fast and Slow’ on my commute this week."
"Crazy how much I learned while walking the dog. BeFreed = small habits → big gains."
"Reading used to feel like a chore. Now it’s just part of my lifestyle."
"Feels effortless compared to reading. I’ve finished 6 books this month already."
"BeFreed turned my guilty doomscrolling into something that feels productive and inspiring."
"BeFreed turned my commute into learning time. 20-min podcasts are perfect for finishing books I never had time for."
"BeFreed replaced my podcast queue. Imagine Spotify for books — that’s it. 🙌"
"It is great for me to learn something from the book without reading it."
"The themed book list podcasts help me connect ideas across authors—like a guided audio journey."
"Makes me feel smarter every time before going to work"

We Are All Weirdの要約をPDFまたはEPUBで無料でダウンロード。印刷やオフラインでいつでもお読みいただけます。