
Forget "thinking outside the box" - BCG innovation experts reveal why creating new mental models drives breakthrough creativity. Endorsed by Lockheed Martin's CTO and PepsiCo's CSO as "the pinnacle resource" for navigating uncertainty. What if your biggest limitation isn't your creativity, but your boxes?
著者の声を通じて本を感じる
知識を魅力的で例が豊富な洞察に変換
キーアイデアを瞬時にキャプチャして素早く学習
楽しく魅力的な方法で本を楽しむ
Imagine a dog continuing to jump over an invisible fence long after it's been removed. We humans do the same thing with our mental "boxes" - the frameworks we use to understand our complex world. These mental models help us make sense of reality, but they can also blind us to new possibilities when circumstances change. In today's accelerating world, the ability to "think in new boxes" has become the crucial differentiator between those who thrive and those who merely survive. Unlike the flawed advice to "think outside the box," this approach recognizes we can't think without boxes at all - we need mental models. The key is developing the skill to create fresh ones when needed. This revolutionary framework offers a systematic approach to achieving productive creativity that transforms how we interpret challenges and solve problems. It's not about abandoning structure - it's about consciously creating better structures when our existing ones no longer serve us.
『Thinking in New Boxes』の核心的なアイデアを分かりやすいポイントに分解し、革新的なチームがどのように創造、協力、成長するかを理解します。
『Thinking in New Boxes』を素早い記憶のヒントに凝縮し、率直さ、チームワーク、創造的な回復力の主要原則を強調します。

鮮やかなストーリーテリングを通じて『Thinking in New Boxes』を体験し、イノベーションのレッスンを記憶に残り、応用できる瞬間に変えます。
何でも質問し、声を選び、本当にあなたに響く洞察を一緒に作り出しましょう。

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