
Master communicator Phil M. Jones reveals 22 "magic words" that trigger subconscious responses and influence decisions instantly. Just imagine - these phrases have helped millions across 50 countries close deals, land jobs, and win arguments. What could you achieve with the right words?
著者の声を通じて本を感じる
知識を魅力的で例が豊富な洞察に変換
キーアイデアを瞬時にキャプチャして素早く学習
楽しく魅力的な方法で本を楽しむ
Ever noticed how some people effortlessly get their way while others struggle to make an impact? The difference often boils down to a handful of carefully chosen words. In a world where we make thousands of decisions daily, knowing exactly what to say at crucial moments gives you an almost unfair advantage in any interaction. The most powerful persuasion doesn't rely on complex psychology or manipulative tactics - it's about understanding how tiny language shifts can dramatically change conversation outcomes. When you grasp how the human brain makes decisions, you can align your words to create pathways of least resistance toward agreement. Our brains aren't designed for perfect logic - they're wired for quick, efficient choices. The subconscious mind processes information 500 times faster than our conscious mind, making split-second decisions before we're even aware of them. Think about your own important choices. Do you carefully analyze every option with perfect logic? Or do you often "go with your gut" and then rationalize that choice afterward? Research consistently shows that emotions drive decisions first, with logic following to justify what we've already decided. This explains why traditional persuasion techniques focusing solely on facts often fail. The most effective persuasive language works because it bypasses resistance and speaks directly to the decision-making part of the brain.
『Exactly What to Say』の核心的なアイデアを分かりやすいポイントに分解し、革新的なチームがどのように創造、協力、成長するかを理解します。
『Exactly What to Say』を素早い記憶のヒントに凝縮し、率直さ、チームワーク、創造的な回復力の主要原則を強調します。

鮮やかなストーリーテリングを通じて『Exactly What to Say』を体験し、イノベーションのレッスンを記憶に残り、応用できる瞬間に変えます。
何でも質問し、声を選び、本当にあなたに響く洞察を一緒に作り出しましょう。

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