
In "Say What They Can't Unhear," Thinkers50 honoree Tamsen Webster reveals nine principles that transform resistance into receptivity. Named a must-read by change management leaders, this guide shows why aligning with people's identities - not just their logic - creates the lasting change others can't ignore.
著者の声を通じて本を感じる
知識を魅力的で例が豊富な洞察に変換
キーアイデアを瞬時にキャプチャして素早く学習
楽しく魅力的な方法で本を楽しむ
Picture a community meeting about school funding spiraling into chaos-accusations flying, tempers flaring, political battle lines drawn. Then a veteran teacher stands up. She doesn't defend the proposal or attack opponents. Instead, she asks a simple question: "Don't we all want quality education and equal opportunities for our kids?" The room goes silent. That shift, from hostile division to shared values, illustrates what happens when a message resonates so deeply it becomes impossible to unhear. This is the transformative power Tamsen Webster unlocks-not through manipulation or clever wordplay, but by understanding the hidden architecture of human decision-making. Drawing from her unique background directing theater, leading marketing at Harvard Medical School, and executive producing TEDx Cambridge, Webster reveals why some ideas stick while others evaporate. Her approach has helped organizations raise millions and shift entrenched perceptions, all by respecting one fundamental truth: lasting change happens when your message aligns with what people already want and believe.
『Say What They Can't Unhear』の核心的なアイデアを分かりやすいポイントに分解し、革新的なチームがどのように創造、協力、成長するかを理解します。
『Say What They Can't Unhear』を素早い記憶のヒントに凝縮し、率直さ、チームワーク、創造的な回復力の主要原則を強調します。

鮮やかなストーリーテリングを通じて『Say What They Can't Unhear』を体験し、イノベーションのレッスンを記憶に残り、応用できる瞬間に変えます。
何でも質問し、声を選び、本当にあなたに響く洞察を一緒に作り出しましょう。

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