Communicate to Influence book cover

Communicate to Influence by Ben Decker & Kelly Decker Summary

Communicate to Influence
Ben Decker & Kelly Decker
3.84 (240 Reviews)
Communication skill
Influence
Leadership
Business
概要
主なポイント
著者
よくある質問

Overview of Communicate to Influence

Transform your presentations from forgettable information dumps into persuasive experiences. USA Today's "gold standard" communication guide has shaped how Fortune 500 leaders at Cisco, JPMorgan Chase, and Bacardi inspire action. What's the one counterintuitive technique 100,000+ professionals swear changed everything?

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クイックサマリー9分

著者の声を通じて本を感じる

深堀り42分

知識を魅力的で例が豊富な洞察に変換

フラッシュカード7件の洞察

キーアイデアを瞬時にキャプチャして素早く学習

エンタメ23分

楽しく魅力的な方法で本を楽しむ

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重要なポイント

1

Beyond Information: The Journey to Influential Communication

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Imagine a conference room after lunch. An older gentleman sits with arms crossed, eyes closed, mouth slightly open. Soon, another person's eyes droop. Then the phones come out. The audience is lost. This scene, all too familiar in corporate settings, illustrates the epidemic of poor communication plaguing businesses today. But becoming a great communicator requires just two things: a smart game plan and consistent practice. What makes this insight particularly powerful is that it comes from communication experts who have transformed countless executives from data-dumping bores into inspiring leaders. Their approach has been embraced by companies like Apple, Cisco, and Charles Schwab because it works-it turns ordinary communicators into influential ones.

2

The Five Communication Lies We Tell Ourselves

3

Navigating the Attention Economy

4

The Communicator's Roadmap: Your Path to Influence

5

Building Trust Through Behavior

6

Creating Emotional Connection Through SHARPs

7

Becoming a 10X Communicator

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『Communicate to Influence』は単なる本ではありません—Communication skillのマスタークラスです。あなたに最適な方法でレッスンを吸収できるよう、5つのユニークな学習モードを用意しています。深く考える人も、素早く学ぶ人も、物語が好きな人も、あなたのスタイルに合ったモードがあります。

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『Communicate to Influence』を素早い記憶のヒントに凝縮し、率直さ、チームワーク、創造的な回復力の主要原則を強調します。

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"I never knew where to start with nonfiction—BeFreed’s book lists turned into podcasts gave me a clear path."

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117

"Perfect balance between learning and entertainment. Finished ‘Thinking, Fast and Slow’ on my commute this week."

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"Crazy how much I learned while walking the dog. BeFreed = small habits → big gains."

@Matt, YC alum
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"Reading used to feel like a chore. Now it’s just part of my lifestyle."

@Erin, Investment Banking Associate , NYC
platform
comments
254
likes
17

"Feels effortless compared to reading. I’ve finished 6 books this month already."

@djmikemoore
platform
star
star
star
star
star

"BeFreed turned my guilty doomscrolling into something that feels productive and inspiring."

@Pitiful
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"BeFreed turned my commute into learning time. 20-min podcasts are perfect for finishing books I never had time for."

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