Winning Now Winning Later book cover

Winning Now Winning Later by David M. Cote Summary

Winning Now Winning Later
David M. Cote
4.04 (542 Reviews)
Leadership
Business
Finance
Panoramica
Punti Chiave
Autore
Domande Frequenti

Overview of Winning Now Winning Later

Former Honeywell CEO David Cote reveals how to achieve immediate results while building long-term success. His "One Honeywell" initiative saved millions and transformed corporate culture. Can your business thrive in both timeframes? The answer might surprise you.

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Punti chiave

1

When Crisis Becomes Opportunity

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A company teetering on the edge. Twenty billion in market value. Aggressive accounting masking deep operational rot. Employees so demoralized they maintained tribal identities from past mergers, refusing to cooperate. This was Honeywell in 2002-a cautionary tale waiting to happen. Yet sixteen years later, that same company was worth $120 billion, had beaten the S&P 500 by 2.5 times, and created 2,500 employee millionaires, 95% of whom weren't executives. What happened in between wasn't magic or luck. It was the systematic rejection of business's most seductive lie: that you must choose between winning today and building for tomorrow. Most leaders treat this as an either-or proposition-squeeze every penny now or invest for the future. But what if that's a false choice designed to excuse intellectual laziness? Walk into most boardrooms and you'll find executives armed with PowerPoint decks thick enough to stop bullets, filled with jargon that sounds impressive but means nothing. During one customer visit, leadership expected to discuss an exciting new product. Instead, they discovered the customer was finalizing a lawsuit against them-something the team knew nothing about. This wasn't an anomaly. It was symptomatic of a culture where leaders didn't truly understand their businesses, customers, or markets.

2

The Discipline of Strategic Thinking

3

Transforming Planning Into Performance

4

Confronting Legacy Issues and Building Excellence

5

Creating Cultural Unity and Operational Excellence

6

Investing in People and Long-Term Growth

7

The Final Test: Passing the Torch

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"Perfect balance between learning and entertainment. Finished ‘Thinking, Fast and Slow’ on my commute this week."

@Raaaaaachelw
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"Crazy how much I learned while walking the dog. BeFreed = small habits → big gains."

@Matt, YC alum
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"Reading used to feel like a chore. Now it’s just part of my lifestyle."

@Erin, Investment Banking Associate , NYC
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254
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"Feels effortless compared to reading. I’ve finished 6 books this month already."

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"I never knew where to start with nonfiction—BeFreed’s book lists turned into podcasts gave me a clear path."

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likes
117

"Perfect balance between learning and entertainment. Finished ‘Thinking, Fast and Slow’ on my commute this week."

@Raaaaaachelw
platform
star
star
star
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"Crazy how much I learned while walking the dog. BeFreed = small habits → big gains."

@Matt, YC alum
platform
comments
12
likes
108

"Reading used to feel like a chore. Now it’s just part of my lifestyle."

@Erin, Investment Banking Associate , NYC
platform
comments
254
likes
17

"Feels effortless compared to reading. I’ve finished 6 books this month already."

@djmikemoore
platform
star
star
star
star
star

"BeFreed turned my guilty doomscrolling into something that feels productive and inspiring."

@Pitiful
platform
comments
96
likes
4.5K

"BeFreed turned my commute into learning time. 20-min podcasts are perfect for finishing books I never had time for."

@SofiaP
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"BeFreed replaced my podcast queue. Imagine Spotify for books — that’s it. 🙌"

@Jaded_Falcon
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201
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"The themed book list podcasts help me connect ideas across authors—like a guided audio journey."

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