
"Wanting" reveals why we desire what we desire - through mimetic theory. Endorsed by entrepreneur Derek Sivers with a perfect 10/10 score, this thought-provoking guide explains how our cravings are contagious. What if everything you want isn't actually yours to begin with?
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Have you ever noticed how quickly you start wanting something after seeing someone else enjoy it? That martini your friend ordered suddenly looks appealing, or the restaurant with the line outside becomes irresistible. These aren't coincidences-they're evidence of "mimetic desire," a profound insight from philosopher Rene Girard that entrepreneur Luke Burgis brings to life in "Wanting." This concept reveals that most of our desires aren't authentically ours but borrowed from others. From the moment we're born, we're wired to imitate. Babies just 42 minutes old can copy facial expressions, showing an innate understanding that they're "like" the humans before them. This imitative capacity evolves from innocent childhood behaviors into complex adult patterns that shape our major life decisions-career paths, relationships, even the neighborhoods we choose to live in. What begins as spontaneously changing a drink order after hearing your friend's choice transforms into deeper patterns affecting your entire life trajectory, often without you realizing it.
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Creato da alumni della Columbia University a San Francisco
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"It is great for me to learn something from the book without reading it."
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"Makes me feel smarter every time before going to work"
Creato da alumni della Columbia University a San Francisco

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