
Discover how Jeff Bezos built Amazon through strategic communication. "The Bezos Blueprint" reveals why Tony Robbins calls Gallo's insights revolutionary. What's Bezos's secret that transformed CEOs' practices at Best Buy, Whole Foods, and J.P.Morgan? Learn to sell dreams, not products.
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In 1994, Jeff Bezos left his Wall Street job to start an online bookstore in his garage. While many dismissed the internet as a fad, Bezos saw opportunity. Today, Amazon ranks among the world's most valuable companies. What's remarkable isn't just Amazon's success, but how Bezos built it - not through technological wizardry alone, but through the ancient art of communication. As Warren Buffett noted, mastering communication can increase your value by 50% - a principle Bezos embodied as he crafted a communication system that revolutionized business. His approach has become a blueprint studied by executives and business schools worldwide, revealing how strategic communication created a culture of innovation that transformed a garage startup into a global empire.
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Creato da alumni della Columbia University a San Francisco
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"It is great for me to learn something from the book without reading it."
"The themed book list podcasts help me connect ideas across authors—like a guided audio journey."
"Makes me feel smarter every time before going to work"
Creato da alumni della Columbia University a San Francisco

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