Getting To Yes book cover

Getting To Yes by Roger Drummer Fisher Summary

Getting To Yes
Roger Drummer Fisher
3.94 (84722 Reviews)
Negotiation
Business
Communication
Leadership
Panoramica
Punti Chiave
Autore
Domande Frequenti

Overview of Getting To Yes

"Getting to Yes" revolutionized negotiation, selling 15 million copies in 35 languages. This Harvard-developed framework teaches how to secure win-win agreements without surrendering your position. Even amid criticism, its principles have shaped everything from corporate deals to international peace talks.

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Punti chiave

1

Negotiation Beyond Compromise: A Revolutionary Approach

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Imagine having a method to resolve conflicts without damaging relationships or compromising your core interests. "Getting to Yes" introduces principled negotiation, a revolutionary alternative to traditional bargaining that transforms how we approach disagreements. Traditional negotiation often resembles haggling at a market-starting with extreme positions and reluctantly making concessions until reaching a compromise that leaves both parties dissatisfied. This positional bargaining creates unwise agreements, wastes time, and damages relationships. Instead, principled negotiation focuses on interests rather than positions, generating mutually beneficial options, and using objective standards to resolve differences. This approach works whether the other party is more experienced, more powerful, or plays by different rules. It's not about being "nice" or giving in-it's about being simultaneously hard on the problem and soft on the people. Developed through the Harvard Negotiation Project's study of thousands of negotiations across business, government, and international relations, this method has been applied to everything from family disputes to peace negotiations. The core insight? Successful negotiators follow similar patterns regardless of culture or context. They separate people from problems, focus on interests, create options for mutual gain, and insist on objective criteria.

2

The Human Element: Separating People from Problems

3

Uncovering Interests and Creating Options for Mutual Gain

4

Fair Standards: The Power of Objective Criteria

5

Power in Alternatives: Developing Your BATNA

6

Handling Difficult Tactics: Negotiation Jujitsu

7

The Universal Power of Principled Negotiation

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"Perfect balance between learning and entertainment. Finished ‘Thinking, Fast and Slow’ on my commute this week."

@Raaaaaachelw
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"Crazy how much I learned while walking the dog. BeFreed = small habits → big gains."

@Matt, YC alum
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"Reading used to feel like a chore. Now it’s just part of my lifestyle."

@Erin, Investment Banking Associate , NYC
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"Feels effortless compared to reading. I’ve finished 6 books this month already."

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@Chloe, Solo founder, LA
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117

"Perfect balance between learning and entertainment. Finished ‘Thinking, Fast and Slow’ on my commute this week."

@Raaaaaachelw
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star
star
star
star
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"Crazy how much I learned while walking the dog. BeFreed = small habits → big gains."

@Matt, YC alum
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comments
12
likes
108

"Reading used to feel like a chore. Now it’s just part of my lifestyle."

@Erin, Investment Banking Associate , NYC
platform
comments
254
likes
17

"Feels effortless compared to reading. I’ve finished 6 books this month already."

@djmikemoore
platform
star
star
star
star
star

"BeFreed turned my guilty doomscrolling into something that feels productive and inspiring."

@Pitiful
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comments
96
likes
4.5K

"BeFreed turned my commute into learning time. 20-min podcasts are perfect for finishing books I never had time for."

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"BeFreed replaced my podcast queue. Imagine Spotify for books — that’s it. 🙌"

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"It is great for me to learn something from the book without reading it."

@OojasSalunke
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"The themed book list podcasts help me connect ideas across authors—like a guided audio journey."

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