
Discover how growth mindsets transform organizations in Mary Murphy's groundbreaking book. Microsoft's revival under Nadella proves her decade of research: companies thriving on collaboration outperform genius-worshipping rivals. What cultural shifts separate stagnant teams from innovative powerhouses? The answer will revolutionize your leadership approach.
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What if the secret to unlocking your organization's full potential isn't about hiring more "geniuses," but creating an environment where everyone can grow? This revolutionary idea forms the foundation of Mary Murphy's groundbreaking work on mindset culture. Moving beyond Carol Dweck's individual mindset research, Murphy reveals how organizational cultures themselves embody either fixed or growth mindsets - with profound consequences for innovation, collaboration, ethics, and inclusion. The framework has transformed companies like Microsoft, where CEO Satya Nadella credits these principles for the company's remarkable turnaround. Rather than being either fixed or growth-oriented, mindset exists on a continuum that we move along based on situations and social context. No one has exclusively one mindset - we all have both, with our position shifting depending on circumstances. What's been critically overlooked is how organizational culture powerfully influences individual mindsets, sometimes even blocking growth mindset. Leaders often focus solely on developing individuals without addressing the environment that shapes their thinking. Consider Barre3 CEO Sadie Lincoln, who discovered she had unintentionally created a "culture of perfection" despite believing her fitness business embodied growth mindset. By modeling flawless performance, she created an environment where employees felt demotivated rather than inspired. This revelation transformed her leadership approach. She became more transparent about her own learning process and created space for employees to experiment and sometimes fail.
Scomponi le idee chiave di Cultures of Growth in punti facili da capire per comprendere come i team innovativi creano, collaborano e crescono.
Distilla Cultures of Growth in rapidi promemoria che evidenziano i principi chiave di franchezza, lavoro di squadra e resilienza creativa.

Vivi Cultures of Growth attraverso narrazioni vivide che trasformano le lezioni di innovazione in momenti che ricorderai e applicherai.
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