You Can Negotiate Anything book cover

You Can Negotiate Anything by Herb Cohen Summary

You Can Negotiate Anything
Herb Cohen
3.83 (2840 Reviews)
Business
Communication skill
Self-growth
Relationship
Aperçu
Points Clés
Auteur
Questions Fréquentes

Overview of You Can Negotiate Anything

Master negotiator Herb Cohen's 1980 bestseller reveals how power, time, and information shape every interaction in your life. Endorsed by Og Mandino as "a must for a better life," this nine-month NYT bestseller teaches the psychological tactics that turn daily conflicts into win-win opportunities.

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Points clés

1

Everything Is Negotiable-Even When They Say It Isn't

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Warren Buffett keeps multiple copies of this book in his office, handing them out like business cards. FBI hostage negotiator Chris Voss calls it foundational to his career. What makes a negotiation manual so universally compelling? Perhaps because it reveals an uncomfortable truth: you've been negotiating your entire life, often without realizing it-and frequently losing. Every human interaction is a negotiation. When your toddler refuses vegetables, that's a negotiation. When your boss sets an "unmovable" deadline, that's a negotiation. When a hotel posts checkout times or a store displays prices, those are opening positions in negotiations you didn't know you could have. The problem isn't that we don't negotiate-it's that we surrender before the conversation begins. We see printed signs and assume finality. We hear "company policy" and accept defeat. Yet 90% of Americans dutifully check out of hotels by 1 PM not because they must, but because a sign told them to. Meanwhile, the savvy traveler who asks for late checkout often gets it-simply because they understood what others missed: almost everything is negotiable.

2

The Three Pillars: Power, Time, and Information

3

The Soviet Style: When Nice Guys Finish Last

4

The Collaborative Path: Creating Win-Win Solutions

5

Opposition, Bureaucracy, and the Power of Personalization

6

Practical Tactics: From Refrigerators to Phone Calls

7

The Negotiator's Mindset: Transforming How You See the World

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"Perfect balance between learning and entertainment. Finished ‘Thinking, Fast and Slow’ on my commute this week."

@Raaaaaachelw
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star
star
star
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"Crazy how much I learned while walking the dog. BeFreed = small habits → big gains."

@Matt, YC alum
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"Reading used to feel like a chore. Now it’s just part of my lifestyle."

@Erin, Investment Banking Associate , NYC
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"Feels effortless compared to reading. I’ve finished 6 books this month already."

@djmikemoore
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@Leo, Law Student, UPenn
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"Makes me feel smarter every time before going to work"

@Cashflowbubu
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@Moemenn
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"I never knew where to start with nonfiction—BeFreed’s book lists turned into podcasts gave me a clear path."

@Chloe, Solo founder, LA
platform
comments
12
likes
117

"Perfect balance between learning and entertainment. Finished ‘Thinking, Fast and Slow’ on my commute this week."

@Raaaaaachelw
platform
star
star
star
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"Crazy how much I learned while walking the dog. BeFreed = small habits → big gains."

@Matt, YC alum
platform
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12
likes
108

"Reading used to feel like a chore. Now it’s just part of my lifestyle."

@Erin, Investment Banking Associate , NYC
platform
comments
254
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17

"Feels effortless compared to reading. I’ve finished 6 books this month already."

@djmikemoore
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@Pitiful
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"BeFreed turned my commute into learning time. 20-min podcasts are perfect for finishing books I never had time for."

@SofiaP
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@Jaded_Falcon
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@OojasSalunke
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star
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@Leo, Law Student, UPenn
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likes
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"Makes me feel smarter every time before going to work"

@Cashflowbubu
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