Bargaining for Advantage book cover

Bargaining for Advantage by G. Richard Shell Summary

Bargaining for Advantage
G. Richard Shell
3.91 (6427 Reviews)
Business
Communication skill
Relationship
Leadership
Aperçu
Points Clés
Auteur
Questions Fréquentes

Overview of Bargaining for Advantage

Master negotiator G. Richard Shell reveals game-changing strategies endorsed by influence expert Robert Cialdini. Discover why Wharton executives pay thousands to learn these psychological tactics. What separates amateur dealmakers from legends? The counterintuitive approach that transforms conflicts into opportunities for both sides.

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Points clés

1

The Art of Strategic Negotiation: Finding Your Edge

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Imagine Warren Buffett acquiring a company-no aggressive haggling, just a fair offer within 5-10% of his final price. Meanwhile, in Tanzania, tribal elders settle disputes under shade trees with a process called "talking to the mountain," opening with exaggerated demands to establish boundaries. Despite vast cultural differences, both approaches follow universal patterns that can be mastered. This is the essence of negotiation-a human dance that follows predictable steps regardless of setting: preparation, information exchange, explicit bargaining, and commitment. G. Richard Shell's "Bargaining for Advantage" has become required reading at top business schools worldwide, training everyone from FBI hostage negotiators to Fortune 500 executives. The book reveals that negotiation isn't about aggression or trickery-it's about understanding human psychology and leveraging universal principles to create mutually beneficial outcomes.

2

Know Yourself and Set Ambitious Goals

3

Leverage Standards and Build Relationships

4

Uncover Interests and Create Value

5

Master the Four-Step Process

6

Negotiate with Integrity

7

Gender and Cultural Dimensions in Negotiation

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"Perfect balance between learning and entertainment. Finished ‘Thinking, Fast and Slow’ on my commute this week."

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"Crazy how much I learned while walking the dog. BeFreed = small habits → big gains."

@Matt, YC alum
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"Reading used to feel like a chore. Now it’s just part of my lifestyle."

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"Feels effortless compared to reading. I’ve finished 6 books this month already."

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"I never knew where to start with nonfiction—BeFreed’s book lists turned into podcasts gave me a clear path."

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117

"Perfect balance between learning and entertainment. Finished ‘Thinking, Fast and Slow’ on my commute this week."

@Raaaaaachelw
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star
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"Crazy how much I learned while walking the dog. BeFreed = small habits → big gains."

@Matt, YC alum
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comments
12
likes
108

"Reading used to feel like a chore. Now it’s just part of my lifestyle."

@Erin, Investment Banking Associate , NYC
platform
comments
254
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17

"Feels effortless compared to reading. I’ve finished 6 books this month already."

@djmikemoore
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star
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"BeFreed turned my guilty doomscrolling into something that feels productive and inspiring."

@Pitiful
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"BeFreed turned my commute into learning time. 20-min podcasts are perfect for finishing books I never had time for."

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