
Aperçu de Propaganda
L'ouvrage « Propaganda » de Bernays, publié en 1928, a révélé comment les élites fabriquent le consentement public. Le propagandiste nazi Goebbels a utilisé ces principes pour élever Hitler. Neveu de Freud, Bernays a transformé le marketing des cigarettes pour les femmes tout en connaissant les risques pour la santé. Vous voulez repérer la manipulation dans les médias d'aujourd'hui ? Commencez ici.
Thèmes clés dans Propaganda
- mass psychology
- manufacturing consent
- public relations strategy
- invisible government
- opinion manipulation
Citations de Propaganda
Propaganda is the executive arm of the invisible government.
If we understand the mechanism and motives of the group mind, is it not possible to control and regiment the masses according to our will without their knowing about it?
Universal literacy was supposed to educate the common man to control his environment. Once he could read and write he would have a mind of his own.
Propaganda organizes our complex society.
Personnages de Propaganda
- Edward BernaysAuthor and father of modern public relations
- Earnest Elmo CalkinsAuthor of Business the Civilizer
- Irene CastleFashion leader who established trends
- Joseph GoebbelsHistorical figure influenced by Bernays' methods
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