Playing to Win book cover

Playing to Win by A. G. Lafley, Roger L. Martin Summary

Playing to Win
A. G. Lafley, Roger L. Martin
3.99 (8690 Reviews)
Business
Strategy
Leadership
Aperçu
Points Clés
Auteur
Questions Fréquentes

Overview of Playing to Win

Former P&G CEO Lafley and strategy guru Martin reveal the five-question framework that transformed global corporations. Wall Street Journal bestseller praised by Daniel Pink as "prime seats at the Super Bowl of strategy." What strategic choices separate winners from the merely competitive?

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Points clés

1

When the World's Biggest Consumer Company Almost Collapsed

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In 2000, Procter & Gamble-the titan behind Tide, Pampers, and dozens of household staples-was hemorrhaging value. Stock prices plummeted, innovation stalled, and competitors were circling. Then came A.G. Lafley, a quiet executive who did something radical: he stopped trying to do everything. Instead, he asked five brutally simple questions that would transform P&G from a struggling giant into a $100 billion powerhouse. Within nine years, sales doubled and profits quadrupled. What were those questions? They form what's called the strategic choice cascade, and they've since reshaped how companies from Apple to Starbucks think about winning. This isn't abstract theory-it's a practical blueprint for making the hard choices that separate market leaders from also-rans. Here's the uncomfortable truth: most companies don't have strategies. They have visions, plans, and best practices-but not strategies. Real strategy means deliberately choosing different activities to create unique value. It means saying no to good opportunities so you can say yes to great ones.

2

Strategy Means Choosing What Not to Do-And Winning Where You Play

3

The Geography of Competition and Where-to-Play Choices

4

Two Paths to Victory: Cost Leadership and Differentiation

5

The Activity System That Holds It Together

6

Making Strategy Real Through Systems and Measurement

7

The Power of Asking "What Would Have to Be True?" and Recognizing Winning Strategies

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"Perfect balance between learning and entertainment. Finished ‘Thinking, Fast and Slow’ on my commute this week."

@Raaaaaachelw
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"Crazy how much I learned while walking the dog. BeFreed = small habits → big gains."

@Matt, YC alum
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"Reading used to feel like a chore. Now it’s just part of my lifestyle."

@Erin, Investment Banking Associate , NYC
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"Feels effortless compared to reading. I’ve finished 6 books this month already."

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@Leo, Law Student, UPenn
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"Makes me feel smarter every time before going to work"

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"Instead of endless scrolling, I just hit play on BeFreed. It saves me so much time."

@Moemenn
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"I never knew where to start with nonfiction—BeFreed’s book lists turned into podcasts gave me a clear path."

@Chloe, Solo founder, LA
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117

"Perfect balance between learning and entertainment. Finished ‘Thinking, Fast and Slow’ on my commute this week."

@Raaaaaachelw
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"Crazy how much I learned while walking the dog. BeFreed = small habits → big gains."

@Matt, YC alum
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12
likes
108

"Reading used to feel like a chore. Now it’s just part of my lifestyle."

@Erin, Investment Banking Associate , NYC
platform
comments
254
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17

"Feels effortless compared to reading. I’ve finished 6 books this month already."

@djmikemoore
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star

"BeFreed turned my guilty doomscrolling into something that feels productive and inspiring."

@Pitiful
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"BeFreed turned my commute into learning time. 20-min podcasts are perfect for finishing books I never had time for."

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"BeFreed replaced my podcast queue. Imagine Spotify for books — that’s it. 🙌"

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@Leo, Law Student, UPenn
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