
Why do smart people ignore obvious dangers? "Willful Blindness" exposes our psychological blind spots from BP disasters to Weinstein scandals. Daniel Pink calls it "packed with cautionary tales," while Zimbardo hails it "a tour de force" that reveals how conformity threatens our future.
Siente el libro a través de la voz del autor
Convierte el conocimiento en ideas atractivas y llenas de ejemplos
Captura ideas clave en un instante para un aprendizaje rápido
Disfruta el libro de una manera divertida y atractiva
A five-year-old boy watches children die in a hospital ward. Instead of accepting death, the surviving children insist their friends have simply "gone home." This wasn't denial born of ignorance-it was something more deliberate, more human. Years later, that boy, Philip Zimbardo, would become a renowned psychologist studying this very phenomenon: our tendency to look away from truths we find unbearable. We all do this. We ignore the stack of unopened bills, the troubling lump we should get checked, the colleague's concerning behavior. But here's what makes this pattern truly dangerous: history's greatest catastrophes weren't hidden conspiracies orchestrated in shadows. The Catholic Church abuse scandal, Enron's collapse, the 2008 financial crisis-all unfolded in plain sight before people who simply chose not to look. This isn't about stupidity or malice. It's about a predictable human pattern with devastating consequences, one we must understand if we hope to change it.
Desglosa las ideas clave de Willful Blindness en puntos fáciles de entender para comprender cómo los equipos innovadores crean, colaboran y crecen.
Destila Willful Blindness en pistas de memoria rápidas que resaltan los principios clave de franqueza, trabajo en equipo y resiliencia creativa.

Experimenta Willful Blindness a través de narraciones vívidas que convierten las lecciones de innovación en momentos que recordarás y aplicarás.
Pregunta lo que quieras, elige la voz y co-crea ideas que realmente resuenen contigo.

Creado por exalumnos de la Universidad de Columbia en San Francisco
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Creado por exalumnos de la Universidad de Columbia en San Francisco

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