
In "Talent Magnetism," Roberta Matuson reveals how top companies like Apple create workplaces that effortlessly attract elite talent. Ever wonder why some businesses never struggle to hire? COO Mary Froehlich calls it "exhilarating" - the post-recession playbook for building magnetic employment brands.
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Convierte el conocimiento en ideas atractivas y llenas de ejemplos
Captura ideas clave en un instante para un aprendizaje rápido
Disfruta el libro de una manera divertida y atractiva
Why do talented people line up to work at certain companies while others desperately post job openings that no one answers? The difference isn't salary, perks, or even company reputation-it's the magnetic pull of exceptional leadership. Think about Steve Jobs returning to a nearly bankrupt Apple in 1997. Within a decade, he'd built one of the world's most valuable companies. The secret wasn't just brilliant products-it was his ability to attract extraordinary talent and inspire them to do their best work. This magnetic quality isn't reserved for tech visionaries. It's a learnable skill that transforms how people experience working with you, turning leadership from a position you hold into a force that naturally draws others toward you.
Desglosa las ideas clave de Talent Magnetism en puntos fáciles de entender para comprender cómo los equipos innovadores crean, colaboran y crecen.
Destila Talent Magnetism en pistas de memoria rápidas que resaltan los principios clave de franqueza, trabajo en equipo y resiliencia creativa.

Experimenta Talent Magnetism a través de narraciones vívidas que convierten las lecciones de innovación en momentos que recordarás y aplicarás.
Pregunta lo que quieras, elige la voz y co-crea ideas que realmente resuenen contigo.

Creado por exalumnos de la Universidad de Columbia en San Francisco
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Creado por exalumnos de la Universidad de Columbia en San Francisco

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