
"First Bite" reveals how our eating habits are learned, not innate. Winner of the Andre Simon Prize, this revolutionary book shows why children fear vegetables and how adults can rewrite their food stories. The Wall Street Journal called its premise "liberating, generous and ultimately optimistic."
Siente el libro a través de la voz del autor
Convierte el conocimiento en ideas atractivas y llenas de ejemplos
Captura ideas clave en un instante para un aprendizaje rápido
Disfruta el libro de una manera divertida y atractiva
A toddler pushes away a plate of broccoli with the certainty of a judge delivering a verdict. "I hate it," she announces-though she's never tasted it. We nod knowingly. She's a picky eater. It's just how she is. But what if everything we believe about why we eat what we eat is wrong? What if that child's rejection has nothing to do with her personality, her genes, or some mystical inner food compass-and everything to do with what she's learned before she could even speak? Our relationship with food feels deeply personal, almost sacred. We cling to the idea that our tastes reveal something essential about who we are. Yet the uncomfortable truth is this: the foods you love, the ones you hate, even the ones you crave at midnight-nearly all of it was taught to you. And if it was learned, it can be unlearned.
Desglosa las ideas clave de First Bite en puntos fáciles de entender para comprender cómo los equipos innovadores crean, colaboran y crecen.
Destila First Bite en pistas de memoria rápidas que resaltan los principios clave de franqueza, trabajo en equipo y resiliencia creativa.

Experimenta First Bite a través de narraciones vívidas que convierten las lecciones de innovación en momentos que recordarás y aplicarás.
Pregunta lo que quieras, elige la voz y co-crea ideas que realmente resuenen contigo.

Creado por exalumnos de la Universidad de Columbia en San Francisco
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Creado por exalumnos de la Universidad de Columbia en San Francisco

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