
Discover why luck isn't random but a learnable skill in Richard Wiseman's groundbreaking study of 400 volunteers. The Luck Factor reveals four science-backed principles that transform opportunity recognition, intuition, and positive thinking into real-world success. What separates the consistently lucky from everyone else?
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Have you ever wondered why some people seem to lead charmed lives? They find perfect parking spots, meet their ideal partners through unlikely coincidences, and land dream jobs without trying. For years, we've dismissed these occurrences as random chance or mystical forces. But what if luck isn't random at all? What if it's actually a skill you can develop? Based on eight years of scientific research involving hundreds of exceptionally lucky and unlucky individuals, "The Luck Factor" reveals that fortune isn't distributed randomly. About 50% of people report consistently good luck across multiple life domains, while 14% experience persistent bad luck. This consistency suggests luck isn't mere chance but is influenced by specific psychological patterns. The research shows that lucky people think and behave in ways that create positive opportunities, strengthen intuition, cultivate optimistic expectations, and transform misfortune into good fortune. Most importantly, these patterns can be learned by anyone willing to shift their perspective.