
In "The Employee Experience Advantage," Jacob Morgan reveals why top companies outperform competitors by 4x in profits. Backed by research spanning 250+ organizations, this book - endorsed by leadership guru Marshall Goldsmith - shows how designing workspaces, tools, and culture reduces turnover by 40%.
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Imagine spending a third of your life somewhere you dread going. That's the reality for most workers today. Jacob Morgan's research reveals a startling truth: only 6% of companies have mastered creating workplaces where people genuinely want to be. This isn't just a feel-good issue - it's a business imperative. Companies investing in employee experience outperform peers by staggering margins: 4.4x higher profits, 40% lower turnover, and consistently better stock returns. As automation reshapes work, the question becomes urgent: will your organization force humans to work like robots, or design environments that leverage uniquely human capabilities? The employer-employee relationship has undergone a dramatic transformation. We've moved through distinct eras, each representing a fundamental shift in how organizations view their people. First came the utility era - the most basic relationship where organizations provided minimal tools and employees received paychecks. Next, the productivity era emerged, where managers used stopwatches to optimize worker efficiency. The engagement era marked a revolutionary shift toward considering what employees actually care about. Yet most engagement efforts remain cosmetic - like putting fresh paint on a junkyard car without fixing the engine. Today, we're entering the employee experience era, which represents a fundamental redesign of organizations around "the intersection of employee expectations, needs, and wants and the organizational design of those expectations, needs, and wants."