
Discover why we instinctively add when subtraction is the answer. "Subtract" reveals our blind spot to removal as a solution, praised by MacArthur fellow Sendhil Mullainathan as "a great book" that transforms how environmental leaders and architects approach climate change and design.
Feel the book through the author's voice
Turn knowledge into engaging, example-rich insights
Capture key ideas in a flash for fast learning
Enjoy the book in a fun and engaging way
Break down key ideas from Subtract into bite-sized takeaways to understand how innovative teams create, collaborate, and grow.
Distill Subtract into rapid-fire memory cues that highlight Pixar’s principles of candor, teamwork, and creative resilience.

Experience Subtract through vivid storytelling that turns Pixar’s innovation lessons into moments you’ll remember and apply.
Ask anything, pick the voice, and co-create insights that truly resonate with you.

From Columbia University alumni built in San Francisco
"Instead of endless scrolling, I just hit play on BeFreed. It saves me so much time."
"I never knew where to start with nonfiction—BeFreed’s book lists turned into podcasts gave me a clear path."
"Perfect balance between learning and entertainment. Finished ‘Thinking, Fast and Slow’ on my commute this week."
"Crazy how much I learned while walking the dog. BeFreed = small habits → big gains."
"Reading used to feel like a chore. Now it’s just part of my lifestyle."
"Feels effortless compared to reading. I’ve finished 6 books this month already."
"BeFreed turned my guilty doomscrolling into something that feels productive and inspiring."
"BeFreed turned my commute into learning time. 20-min podcasts are perfect for finishing books I never had time for."
"BeFreed replaced my podcast queue. Imagine Spotify for books — that’s it. 🙌"
"It is great for me to learn something from the book without reading it."
"The themed book list podcasts help me connect ideas across authors—like a guided audio journey."
"Makes me feel smarter every time before going to work"
From Columbia University alumni built in San Francisco

Get the Subtract summary as a free PDF or EPUB. Print it or read offline anytime.
When San Francisco's double-decker Embarcadero Freeway came crashing down after the 1989 earthquake, city officials faced a choice that would define their waterfront for generations. Despite fierce opposition and dire warnings of traffic chaos, they chose not to rebuild. Today, where concrete once blocked the bay, palm trees sway along bustling promenades where families gather and harbor seals bask in the sun. Housing increased by 50%, jobs grew by 15%, and the waterfront transformed into one of the city's most beloved destinations. Here's the twist: this dramatic improvement happened not through building something new, but through removing what was already there. Yet when visitors stroll along the Embarcadero today, they can't see what made it beautiful-the absence itself. This invisibility explains why subtraction remains one of our most powerful yet persistently overlooked tools for improvement.