Strategy Sprints by Simon Severino Summary

Strategy Sprints provides a 12-step framework to accelerate business growth through agile methodologies, focusing on eliminating inefficiencies, boosting sales conversion, and streamlining operations. It offers practical tools to help CEOs transition from working in to working on their business, with assignments designed to double revenue in 90 days. Key themes include vision development, profit optimization, and agile execution.

This book targets entrepreneurs, SaaS founders, and service-based business owners seeking scalable strategies without burnout. It’s particularly relevant for leaders struggling with operational bottlenecks, inconsistent revenue, or slow execution. CEOs aiming to adopt agile practices or delegate effectively will find actionable insights.

Yes, for its actionable frameworks like weekly sprints and revenue-mapping exercises. While ideal for early-stage entrepreneurs, seasoned business owners may find some concepts foundational. Reviews praise its templates and focus on rapid execution, though one critique notes heavy promotion of the author’s certification program.

1. Bottleneck identification: Pinpointing operational inefficiencies.
2. Revenue sprinting: Weekly cycles to prioritize high-impact tasks.
3. CEO mindset shift: Transitioning from day-to-day tasks to strategic leadership.
4. Agile sales: Transforming teams into conversion-focused units.

The method uses 90-day cycles divided into weekly sprints, where teams focus on one critical objective (e.g., improving conversion rates). Each sprint includes goal-setting, execution, and retrospective phases, with tools like profit-mapping templates to identify underperforming products or services.

• Vision Sprint: Clarifying long-term business goals.
• Money Map: Identifying top revenue channels.
• Conversion Engine: Optimizing sales funnels.
• Delegation Dashboard: Systemizing team accountability.

• “Double revenue in 90 days by working on the business, not in it” – Emphasizes strategic leadership over micromanagement.
• “Your bottleneck is your breakthrough” – Highlights solving critical inefficiencies first.

While both advocate agility, Strategy Sprints focuses on rapid revenue growth for established businesses, whereas The Lean Startup targets early-stage validation. Severino’s approach prioritizes operational efficiency over iterative product development.

Some reviewers note the 12-sprint structure may overwhelm smaller teams, and the emphasis on Severino’s consulting services feels promotional. However, the actionable templates mitigate these concerns for most readers.

With remote work and AI-driven markets requiring faster pivots, the book’s agile frameworks help businesses adapt to economic shifts. Its focus on decentralized team management aligns with modern workplace trends.

As CEO of Strategy Sprints™ and a TEDx speaker, Severino draws from 21+ years scaling 2,000+ businesses. His experience advising Google, Roche, and startups grounds the book’s methodologies in real-world testing.

Yes, the book’s revenue-mapping and conversion tactics are endorsed by eCommerce leaders for inventory optimization and customer retention. Severino’s podcast highlights case studies in scaling online brands.

1. Prioritize weekly progress over annual plans.
2. Systemize sales processes to scale beyond personal hustle.
3. Identify and eliminate one bottleneck per quarter.