
In "Pivot or Die," CES chief Gary Shapiro reveals how industry titans like Amazon and Walmart mastered strategic pivots. What transformation secret did Delta's CEO Ed Bastian praise as "invaluable" for today's leaders facing unprecedented threats? Your survival toolkit awaits.
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In January 2020, as a mysterious quarantine in Wuhan, China made headlines, few could have predicted how this moment would trigger cascading changes affecting every aspect of life and business worldwide. This pivotal moment serves as the perfect backdrop for understanding the central message of "Pivot or Die" - the ability to adapt isn't just a business skill; it's the fundamental difference between thriving and becoming obsolete in our rapidly changing world. Just look at once-dominant retailers like Blockbuster, Circuit City, and Sears that collapsed when they failed to evolve, while others transformed themselves to meet shifting consumer needs. What makes this concept particularly powerful is that we've all just lived through one of history's most significant forced pivots during the pandemic. The question isn't whether change will come - it's whether you'll recognize the moment when adaptation becomes essential for survival.